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Brand Strategist

hace 2 meses

Madrid, Madrid, España Lastminute A tiempo completo

**Job Title:** Head of Brand

**Job Summary:** We are seeking a highly skilled and experienced Brand Strategist to lead our brand management efforts and drive business growth. As a key member of our team, you will be responsible for developing and executing comprehensive brand strategies that effectively communicate our brand message and values.

**Key Responsibilities:**

  • Develop and execute brand strategies that drive business growth and increase brand awareness.
  • Craft compelling narratives that effectively communicate our brand message and values.
  • Lead the development and execution of comprehensive multi-channel brand campaigns.
  • Oversee the PR team and collaborate closely to identify opportunities to leverage key consumer moments into impactful PR stories.
  • Effectively plan and manage the budget with measurable impact, ensuring that marketing investments are strategically allocated to deliver a tangible return on investment.
  • Foster a culture of collaboration, creativity, and innovation within the brand & PR team.

**Requirements:**

  • Proven track record of developing and executing successful brand strategies that drive business growth.
  • Strong understanding of reactive marketing principles and ability to leverage them to capitalize on key consumer moments.
  • Excellent communication and project management skills.
  • Ability to work collaboratively with cross-functional teams.
  • Strong analytical and problem-solving skills.

**What We Offer:**

  • Opportunity to work with a dynamic team in an inclusive international environment.
  • Chance to grow and develop your career through our internal mobility perspective.
  • Flexible working hours and remote work options.
  • Continuous training and development opportunities.
  • Employee discounts on travel and other benefits.