Operational Marketing Specialist

hace 7 días


Barcelona, Barcelona, España Puig A tiempo completo
Marketing Operations Role

The Opportunity

Contribute to the development and implementation of marketing strategies for Carolina Herrera, ensuring growth through brand construction.

Key Responsibilities:

  • Assess brand performance in key markets to inform marketing plans.
  • Monitor monthly brand wholesale performance for key markets.
  • Identify unsatisfied market needs and potential gaps between marketing plans and net revenues objectives.
  • Collaborate with the brand to gather market analysis and feedback on business issues.

Communication and Coordination:

  • Share marketing plans and launch updates with markets.
  • Ensure alignment with OMD and provide relevant brand information.
  • Regularly meet with marketing directors to share brand and market insights.

Operations:

  • Forecast analysis: Participate in SOP meetings and address market issues.
  • Catalogue maintenance: Ensure product lines are up-to-date and exceptions are noted.

Insights and Best Practices:

  • Produce launch brand feedback reports.
  • Cross-region fertilization of best practices and special requests.
  • Aware of specific needs per region, including retailer profiles and legal restrictions.

Requirements:

  • 1 year of experience in operational marketing, preferably in the perfumes industry.
  • Master's degree in marketing, ideally in luxury management.
  • Proficiency in Spanish and English.
  • Strong leadership, analytical, and interpersonal skills.


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