Celonis Campaign Manager

hace 3 días

Madrid, Madrid, España Celonis A tiempo completo
The Campaign Team:
The Campaign team is part of the Integrated Marketing team and works closely with cross-functional colleagues to devise, build, and execute integrated marketing campaigns and structured programs to drive awareness, generate, and accelerate pipeline.

The Role:

Reporting to the Director, Global Campaigns, the Campaign Manager will be responsible for planning and executing both global and regional marketing initiatives across the full buyer's journey:1. Planning, building, and executing global integrated marketing campaigns that enable field sales, partner, and marketing teams to achieve ambitious growth targets.

(70% of role)2. Localizing and adapting regional campaigns to achieve France's regional demand generation goals. (30% of role)

The Work You'll Do:

  • Develop and deliver integrated global marketing campaigns that support business objectives and fuel established growth KPIs.
  • Plan, create, test, optimize, analyze, and report on results.
  • Manage the creation and activation of global and French campaign assets, tools, and targeted content, including infographics, ebooks, articles, blogs, videos, and other customer-facing materials to build awareness, drive demand generation, and arm the GTM teams.
  • Collaborate with the digital marketing team to execute global and regional digital campaigns (LinkedIn, email, programmatic ads, influencer marketing, etc).
  • Create and maintain global and local language email nurture campaigns in partnership with content and email marketing teams.
  • Partner with marketing operations to define, report, and interpret campaign results, leveraging analytical insights to drive effective decisions and corrective action.
  • Collaborate with cross-functional peers in field marketing, partner marketing, content, PR and communications, digital marketing, and product marketing, as well as sales and business development teams.

The Qualifications You Need:

  • Minimum of 5+ years of related demand generation or marketing experience; in the tech industry preferred.
  • Proven experience building and executing multichannel marketing campaigns based on a foundation of data and analysis; optimizing reach, awareness, and nurture, and adjusting for optimization.
  • Experience working with cross-functional teams and agencies to localize campaigns.
  • Strong project management skills, including production schedules, stakeholder coordination, budgets, and agency/vendor oversight, with the ability to work on multiple projects simultaneously.
  • Ability to think strategically, prioritize tasks, execute with attention to detail, and consistently meet deadlines.
  • French native level, fluent in English.
  • Strong presentation skills and confidence in communicating with cross-functional leaders.

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