Marketing Automation Strategist

hace 3 semanas


Madrid, Madrid, España Tbwa ChiatDay A tiempo completo

Xometry, a leading digital marketplace, is transforming the manufacturing industry. Our mission is to connect innovators with manufacturers who can bring their ideas to life. We're looking for a skilled Marketing Automation & CRM Specialist to help drive our email and automation strategies. Your primary responsibilities will include creating and executing campaigns across multiple channels, managing contact databases, and collaborating with the creative team.

As a key member of our marketing team, you will be responsible for producing and executing effective multi-channel campaigns, including designing emails, copywriting, translation coordination, media asset production, and collaboration with internal teams. You will also create and enhance automated campaigns throughout the customer journey, from prospecting to post-purchase and loyalty programs. Additionally, you will engage with various target audiences, including internal client teams and external subscribers.

The ideal candidate will have experience in e-commerce email marketing, with a focus on highly targeted and segmented campaigns. Strong experience with marketing automation platforms, such as ActiveCampaign, HubSpot, Braze, or Iterable, is essential. The successful candidate will be able to quickly edit, translate, and maintain multilingual campaigns, collaborate with regional marketing specialists, and manage projects to meet deadlines. Experience in developing, managing, and analyzing large email marketing databases, as well as familiarity with integration and workflow automation tools, is a plus.

Key Responsibilities:
  • Produce and execute effective multi-channel campaigns
  • Create and enhance automated campaigns throughout the customer journey
  • Manage and execute an email marketing calendar aligned with business objectives
  • Collaborate with internal teams and external subscribers
Requirements:
  • Experience in e-commerce email marketing
  • Strong experience with marketing automation platforms
  • Ability to quickly edit, translate, and maintain multilingual campaigns
  • Collaboration skills and project management experience
  • Familiarity with integration and workflow automation tools

Estimated Salary: $80,000 - $110,000 per year



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