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Product Manager
hace 2 meses
Job Title: Product Manager - Spain
Job Summary:
We are seeking a skilled Product Manager to join our team at Answers Recruitment UK. As a Product Manager, you will be responsible for managing, launching, promoting, and sustaining a portfolio of social free-to-play games throughout their entire life cycle.
Key Responsibilities:
- Product Marketing: Identify the game's target audience, positioning, values, and selling points. Create brand identity, including title, packaging, and storytelling around the game's scenario and characters.
- Marketing Deliverables: Manage the marketing deliverables, including keeping up-to-date a reliable planning, creating marketing deliverables with marketing artists, and ensuring marketing assets are of top-notch quality.
- Market Research: Conduct market researches, competition benchmarks, polls, and consumer studies, and deliver relevant analysis according to identified problematics.
- Game Development: Follow the game development stages and make recommendations to improve user experience, engagement, socialization, and retention.
- Global Launch Plan: Define the marketing strategy to create brand awareness and generate traffic and installations, including press relations, promotion and partnership programs, social marketing actions, traffic acquisition recommendations, etc.
- Game Evolution: Coordinate community management and customer care activities, develop messaging, and set specific game customer care policy when needed.
Requirements:
- Strong understanding of product marketing and game development.
- Excellent communication and project management skills.
- Ability to work in a fast-paced environment and meet deadlines.
- Strong analytical and problem-solving skills.
