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**Job Summary**
We are seeking a highly skilled Content Strategist to join our team at Semrush, a global IT company developing innovative digital marketing solutions. As a key member of our marketing team, you will be responsible for developing and implementing a comprehensive content strategy that aligns with our overall marketing goals and drives brand awareness and engagement.
**Key Responsibilities**
- Develop and implement a content strategy that aligns with our marketing goals and drives brand awareness and engagement.
- Produce high-quality content for various channels, including website copy, blog posts, white papers, case studies, and more.
- Ensure all content is consistent with our brand voice and effectively communicates our unique value proposition (UVP) to our target audience.
- Write and optimize content for search engines to improve organic visibility and drive traffic to our website.
- Collaborate with the marketing, sales, and product teams to ensure content aligns with our business objectives and supports lead-generation efforts.
- Review and edit content produced by other team members or external contributors to ensure it meets our quality standards and brand guidelines.
- Monitor and analyze the performance of content across different channels and use insights to refine content strategies and improve engagement.
- Manage multiple content projects simultaneously, ensuring timely delivery and alignment with marketing campaigns.
**Requirements**
- Bachelor's degree in English, Marketing, Communications, Journalism, or a related field.
- Minimum of 4-5 years of experience in content creation with a strong portfolio showcasing work in the data industry.
- Native-level proficiency in English with exceptional writing, editing, and proofreading skills.
- Familiarity with data-as-a-service (DaaS), big data, or alternative data markets and the ability to translate complex concepts into clear, compelling content.
- Proficient in using content management systems (CMS), SEO tools, and social media platforms.
- Experience with HubSpot and WordPress is preferred.
**What We Offer**
- A dynamic and innovative work environment with a team of passionate professionals.
- Opportunities for professional growth and development in a rapidly evolving industry.
- A competitive salary and benefits package.
**How to Apply**
If you are a highly motivated and experienced content strategist with a passion for digital marketing, please submit your application, including your resume and a cover letter, to [insert contact information].
