Content Strategist
hace 4 semanas
We are seeking a highly skilled Content Strategist to join our Brand Marketing team in Barcelona. As a Content Strategist, you will be responsible for developing and executing a content marketing strategy that aligns with our company's goals and objectives.
Key Responsibilities:- Creating campaign strategy messaging and concepts that match our brand's customer personas.
- Developing customer journey maps and outlining content assets for each marketing campaign.
- Managing content creation for developing the marketing funnel and supporting team projects.
- Collaborating with campaign managers and channel owners for smooth coordination and campaign execution.
- Auditing existing content and analyzing competitors' tactics to identify areas for improvement.
- Monitoring key metrics and analyzing content performance.
- Using AI tools to assist in creating, perfecting, automating, and optimizing content for various digital platforms.
- Experience in managing content and developing strategies across multiple marketing channels.
- Experience using AI tools for content creation and optimization.
- Strong understanding of AI prompting engineering to achieve a consistent content output.
- Able to manage and deliver several projects in parallel.
- Good understanding of the diverse needs of customers across different funnel stages.
- Combination of marketing and editorial mindset with client-facing skills.
- Great analytical skills and ability to make data-driven decisions.
- Significant SEO knowledge.
- FLEX work format with hybrid work schedule.
- Unlimited PTO.
- Hobby benefit.
- Breakfast snacks and coffee at the office.
- Corporate events.
- Training courses and conferences.
- Gifts for employees.
At Semrush, we value our employees and strive to create a comfortable and productive work environment. If you are a motivated and experienced Content Strategist looking for a new challenge, please apply for this role.
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