Marketing Executive

hace 3 días

Madrid, Madrid, España Vtex A tiempo completo
About the Role

We are seeking a highly skilled Marketing Executive to join our EMEA Growth team at VTEX. As a key member of our team, you will be responsible for developing and executing a comprehensive marketing strategy that drives business growth and brand awareness.

Key Responsibilities:

  • Develop and execute a consistent marketing strategy in alignment with Sales, effectively investing VTEX's budget to attract qualified leads and increase brand awareness.
  • Drive lead generation campaigns to meet the target list and support the sales team with a consistent and qualified lead list.
  • Analyze the marketing funnel and leverage analytics tools to evaluate the effectiveness of campaigns, working tirelessly to improve whenever possible.
  • Build structured, thorough reports to be shared with internal stakeholders.
  • Help define our Account-Based Marketing (ABM) strategy, ensuring that we are developing messaging and campaigns that are targeting accounts that will convert into opportunities.
  • Own, manage, and execute the events calendar and strategy to ensure VTEX is boosting its position in the market, raising brand awareness, and maximizing demand generation through this channel.

Requirements:

  • 6+ years of experience leading a similar area, with comparable goals and responsibilities (marketing in a B2B SaaS or tech company is preferred).
  • A bachelor's degree in Marketing, Communications, Journalism, or related field.
  • Proven track record of managing multifaceted performance projects with tight deadlines.
  • Previous experience using Salesforce and marketing automation tools.
  • A tech and math mindset, providing simple solutions to complex problems.
  • Hands-on experience in managing and optimizing Paid Social, SEM, SEO, and Affiliates.
  • Digital commerce experience.
  • Experience in creating copy for campaign materials, e.g., ads, abstracts, emails, and social channels.
  • A dynamic person, looking for new challenges and constantly changing if necessary.

About VTEX

VTEX is the composable and complete commerce platform forward-thinking CEOs and CIOs choose to smarten up their investments. We help brands and retailers modernize their stack and reduce maintenance costs by rapidly migrating from legacy systems, connecting their entire value chain, and making inventory and fulfillment their strength.

As a leader in digital commerce, VTEX is trusted by more than 2,600 B2C and B2B customers, including Carrefour, Colgate, Motorola, Sony, Stanley Black & Decker, and Whirlpool, having over 3,400 active online stores across 38 countries (as of FY ended on December 31, For more information, visit.

Benefits

Competitive compensation

Language scholarship: 65% subsidies in English, Spanish, Portuguese courses

Free shipping on 1000+ VTEX store

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