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Senior Martech

hace 2 meses


Barcelona, Barcelona, España Eventbrite A tiempo completo
Drive Efficiency and Effectiveness in Eventbrite's Marketing Engine

About the Role

We are seeking a highly skilled Senior Martech & Operations Manager to join our Marketing Strategy & Operations team at Eventbrite. As a key member of our team, you will play a critical role in driving efficiency, effectiveness, and scalability in our marketing engine.

Key Responsibilities

  1. Marketing Attribution
    Develop and implement robust marketing tracking systems to accurately capture campaign performance data across various channels. Collaborate with cross-functional teams to drive marketing attribution and optimize campaign effectiveness.
  2. Marketing Automation
    Audit current marketing tool capabilities and define the key tools required for optimization and automation. Collaborate with cross-functional teams to drive marketing automation and improve campaign efficiency.
  3. Marketing Operations
    Audit current marketing operational capabilities and implement new processes to improve efficiency and effectiveness. Collaborate with cross-functional teams to drive marketing operations and optimize campaign performance.
  4. Project Management
    Manage marketing attribution/automation/operations projects from initiation to completion, defining project scope, creating project plans, and tracking progress.

Requirements

  • Proven experience in marketing attribution, automation, and operations
  • Strong analytical and problem-solving skills
  • Excellent communication and collaboration skills
  • Ability to work in a fast-paced environment and prioritize multiple projects