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Senior Martech
hace 2 meses
About the Role
We are seeking a highly skilled Senior Martech & Operations Manager to join our Marketing Strategy & Operations team at Eventbrite. As a key member of our team, you will play a critical role in driving efficiency, effectiveness, and scalability in our marketing engine.
Key Responsibilities
- Marketing Attribution
Develop and implement robust marketing tracking systems to accurately capture campaign performance data across various channels. Collaborate with cross-functional teams to drive marketing attribution and optimize campaign effectiveness. - Marketing Automation
Audit current marketing tool capabilities and define the key tools required for optimization and automation. Collaborate with cross-functional teams to drive marketing automation and improve campaign efficiency. - Marketing Operations
Audit current marketing operational capabilities and implement new processes to improve efficiency and effectiveness. Collaborate with cross-functional teams to drive marketing operations and optimize campaign performance. - Project Management
Manage marketing attribution/automation/operations projects from initiation to completion, defining project scope, creating project plans, and tracking progress.
Requirements
- Proven experience in marketing attribution, automation, and operations
- Strong analytical and problem-solving skills
- Excellent communication and collaboration skills
- Ability to work in a fast-paced environment and prioritize multiple projects