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Social Media Marketing Manager
hace 2 meses
Job Summary:
We are seeking a highly skilled and creative Social Media Marketing Manager to join our team at JustFab. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive social media content strategy that aligns with our company's overall objectives and target audience.
Key Responsibilities:
- Content Creation and Strategy: Develop and execute a comprehensive social media content strategy that showcases our brand's personality and resonates with our target audience. Create engaging, high-quality content for various social media platforms, including Facebook, Instagram, and TikTok. Plan and schedule content in advance to ensure regular posting and maintain consistency in brand voice and messaging.
- Influencer Marketing: Identify, approach, and collaborate with relevant paid media influencers and micro-influencers to promote our brand and products. Negotiate and manage contracts, agreements, and budgets with influencers and agencies. Monitor campaign performance and provide regular reports on the effectiveness of influencer partnerships.
- Social Media Management: Monitor and manage our social media accounts, ensuring timely responses to comments, messages, and inquiries. Engage with our audience, foster positive relationships, and promote community growth. Implement social media advertising campaigns to increase brand visibility and drive targeted traffic in collaboration with our Paid Media team.
- Analytics and Reporting: Track and analyze social media metrics to evaluate the success of campaigns, content, and influencer partnerships. Prepare comprehensive reports highlighting key findings, trends, and recommendations for improvement.
Requirements:
- Proven experience in social media marketing and influencer relations
- Strong understanding of social media platforms, content creation, and influencer marketing
- Excellent communication and project management skills
- Ability to work in a fast-paced environment and meet deadlines
What We Offer:
- A dynamic and creative work environment
- Opportunities for professional growth and development
- A competitive salary and benefits package