Senior Social Media Manager

hace 1 día

Madrid, Madrid, España Ravenpack A tiempo completo
About Us

RavenPack is a leading provider of data analytics solutions for the financial services industry. We're on a mission to transform financial decision-making through cutting-edge AI and innovative data sets.

Job Overview

We're seeking an experienced Senior Social Media Manager to lead our social media efforts and elevate our presence across multiple platforms. As a key member of our marketing team, you'll develop high-impact social media strategies, oversee campaign execution, and collaborate with various departments to ensure brand consistency.

Key Responsibilities
  • Develop and lead social media strategy, aligned with broader marketing and business goals
  • Identify trends, opportunities, and platform innovations to ensure the brand remains competitive in the digital landscape
  • Lead and mentor a team of social media specialists, providing guidance and feedback to ensure high-quality content and campaigns
  • Collaborate closely with Product Marketing, Comms and Content, and the Creative team to ensure alignment and consistency across all campaigns
  • Oversee the creation of social media content (posts, videos, stories, ads) that resonates with target audiences
  • Ensure timely execution of the content calendar, responding dynamically to real-time marketing opportunities
  • Develop innovative, channel-specific strategies for platforms such as LinkedIn, BlueSky, Mastodon, Reddit, and other potential outlets
  • Analyze campaign performance using tools such as Google Analytics, Sprout Social, or HubSpot, and use data and insights to optimize strategies
  • Present social media strategies, campaign results, and growth opportunities to senior leadership
Requirements
  • 5+ years of social media management experience, with at least 2 years in a senior role
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field
  • Proven experience managing a team and leading cross-functional collaboration
  • Strategic thinking, with ability to craft long-term social media strategies
  • Advanced analytics skills, with proficiency in social media analytics tools
  • Excellent verbal, written, and presentation skills
What We Offer

We offer a competitive salary and comprehensive benefits package, as well as opportunities for professional growth and development. We're an equal opportunity employer and value diversity at our company.

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