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Senior Manager, Communications and Marketing Strategist
hace 2 meses
Job Summary
We are seeking a highly experienced and skilled Senior Manager, Communications and Marketing Strategist to join our team at Hauser & Wirth Menorca. As a key member of our local team, you will be responsible for developing and delivering successful marketing and communications strategies to attract a broad local and global audience to our art center.
Key Responsibilities
- Develop and execute PR and marketing campaigns for Hauser & Wirth's exhibitions and projects in Menorca and selected global projects, formulating the strategy/media plan, preparing materials, identifying targets, and securing coverage and placements.
- Set and manage communications and marketing plans, budgets, and timelines, ensuring alignment with project objectives.
- Manage and mentor junior members of the team, including the Marketing Coordinator, providing guidance and support to ensure their success.
- Evaluate campaigns in line with project objectives, ensuring communications and marketing objectives and targets are met or exceeded by monitoring effectiveness during campaigns and developing contingency strategies or adjusting plans as required.
- Manage and implement publicity campaigns, securing local and international media coverage, and preparing and overseeing communications materials, including exhibition announcements, press packs, press releases, media alerts, and image links.
- Liaise with Spanish and international PR agencies to deliver campaigns, and act as an ambassador for the gallery in public events, presenting tours as needed with press and key stakeholders.
- Respond to incoming press enquiries for images and gallery profiles, and monitor press coverage, requesting corrections where appropriate.
- Develop and maintain a press contacts database, ensuring accurate and up-to-date information.
Requirements
- Minimum 5 years' experience in an equivalent role, preferably in an arts organization or PR agency.
- Proven track record of developing and executing successful marketing and communications campaigns.
- Excellent communication and project management skills, with the ability to work collaboratively within a team and prioritize a varied workload.
- Meticulous attention to detail and ability to work in a fast-paced and dynamic environment.
- Good understanding of the international art world and ability to work with international colleagues.