Category Management Specialist
hace 6 días
We are seeking a highly skilled Category Management Specialist to join our team at Mars (New). As a key member of our organization, you will be responsible for driving category growth and market share through the development of optimal shopping experiences, portfolios, and assortments.
Key Responsibilities- Market Research and Analysis: Gather, implement, and manage market research to provide valuable insights to the business, creating value propositions and action plans to drive category growth.
- Competitor Analysis: Effectively follow up on retail sales prices, market, and competitors' analysis to inform our go-to-market pricing strategy and ensure correct SRM implementation.
- Sales Acceleration: Leverage key sales analytics and shopper insights to build sales acceleration programs in collaboration with marketing, sales, and customer service teams.
- Category Partnerships: Drive category partnerships with key accounts, chains, and customers, leveraging market data and consumer insights to increase market share.
- Perfect Store Implementation: Deploy the ideal shopping experience designed by Global, based on shopper and client insights, and ensure its successful implementation across the organization.
- Higher University degree, preferably in Marketing or a related field.
- At least 5 years of experience in Category Management/Sales, preferably in FMCG.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills.
- Fluent in English, both written and spoken.
Mars (New) is a family-owned business with a rich history of innovation and commitment to quality. We produce some of the world's best-loved brands and take care of half of the world's pets through our nutrition, health, and services businesses. Our Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency, and Freedom – inspire our Associates to take action every day towards creating the world we want tomorrow.
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