Senior Mobile Growth Marketing Manager

hace 2 días

Barcelona, Barcelona, España Promote Project A tiempo completo
About the Role

We're seeking a seasoned Senior Mobile Growth Marketing Manager to spearhead our mobile app growth strategy. As a key member of our team, you'll be responsible for driving user acquisition and engagement for our mobile app. Your expertise will be instrumental in developing and implementing ASO strategies, managing paid acquisition channels, and analyzing performance data to identify trends and opportunities for growth.

About You

We're looking for a collaborative and innovative individual who embodies our core values of data-driven decision-making, action, transparency, ownership, and customer focus. You'll thrive in a fast-paced environment, embracing change and ambiguity with enthusiasm. Your initiative and entrepreneurial spirit will push you to drive business growth and improve our mobile growth strategies.

Responsibilities
  • Manage and optimize paid acquisition channels to drive app installs and user engagement.
  • Develop and implement ASO strategies to improve our app's visibility and conversion rates in app stores.
  • Set up and maintain accurate attribution models to measure the effectiveness of our marketing efforts.
  • Own the Mobile App commercial results, serving as the go-to person for all related matters.
  • Work closely with product, analytics, and growth engineering teams to align on goals and execute growth initiatives.
  • Analyze performance data to identify trends, insights, and opportunities for growth.
  • Stay up-to-date with industry trends and best practices to continuously improve our mobile growth strategies.
Qualifications
  • Proven experience in mobile growth (+5 years), with a strong understanding of paid channels, ASO, push notifications, and attribution.
  • Strong data analysis skills and the ability to translate insights into actionable strategies.
  • Excellent communication and collaboration skills to work effectively with cross-functional teams.
  • Innovative mindset with a passion for testing new ideas and driving continuous improvement.
  • Focused on achieving measurable results and driving growth for the mobile app.
  • Experience with Appsflyer or similar attribution tools is highly desirable.
Why Promote Project?

Joining Promote Project means becoming part of a dynamic, creative, and international start-up. Here are just a few of the reasons why you'll love being on our team:

  • Exciting challenges: Face new technical challenges daily, keeping your work engaging and rewarding.
  • Competitive compensation: We offer a competitive salary with attractive benefits.
  • Flexibility: Benefit from flexible working hours because the future is flexible.
  • Continuous learning: Access a yearly learning budget for conferences & training to support your professional growth.
  • Global retreats: Participate in international company retreats, fostering a global team spirit.
  • Equipment: Yearly refreshment of your IT Equipment budget for your home working setup.
  • Amazing team: Collaborate with a truly exceptional team—seriously, we're awesome.

Our competitive compensation package offers additional benefits. In addition to your salary, you will receive extra benefits such as best-in-class medical insurance, including dental and vision. Depending on your location, additional benefits might be available to you.

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