Ad Operations Specialist
hace 3 días
Buscamos un/a Ad Operations Specialist que será responsable de planificar y administrar nuestras campañas publicitarias, supervisando los distintos proyectos, haciendo seguimiento de las métricas e indicadores, identificando cualquier problema que pueda tener un impacto negativo en el rendimiento y realizando los ajustes oportunos.
Responsabilidades- Análisis de los datos y métricas de las campañas existentes para determinar su rendimiento, utilizando esta información para optimizar campañas futuras.
- Elaboración de informes y realización de análisis completos a lo largo del ciclo de vida de las campañas con la finalidad de garantizar el ritmo y rendimiento de estas.
- Reporte y actualización sobre el estado de las campañas a las distintas partes interesadas, tanto internas como externas.
- Trabajo colaborativo con los equipos de producto y tecnología con la el objetivo de mejorar las soluciones de publicación de anuncios, los productos de ingresos y la metodología de QA/Resolución de problemas.
- Mejora del ecosistema publicitario manteniendo visiones y estrategias a corto y largo plazo.
- Evaluación regular de la competencia y de otros para asegura que la tecnología del site está actualizada.
- Pertenecer a sólido grupo de medios de comunicación y tecnología, con una visión única y en plena expansión.
- Trabajar de la mano de profesionales multidisciplinares con gran motivación, en un ambiente de trabajo innovador y dinámico.
- Estabilidad laboral.
- Jornada completa.
- Incorporación inmediata.
- Sistema de retribución flexible y ventajas para empleados/as.
- Experiencia previa y entendimiento del entorno digital y de los medios de comunicación clave de la industria.
- Conocimiento de las tecnologías de Header Bidding (Prebid y Amazon).
- Trabajo con las siguientes herramientas y/u operadores de publicidad: Google Ad Manager, DCM, Demand-side platforms (DSP's), Supply-side platforms (SSP's): DV360, Xandr, Magnite, Rich Audience, etc.
- Dominio de estadística.
- Alto nivel de inglés.
- Fuerte liderazgo, gestión del tiempo y habilidades de pensamiento crítico.
- Habilidades sólidas de análisis de datos y métricas.
- Excelentes habilidades de comunicación.
- Orientación a resultados y capacidad de satisfacer las necesidades de clientes y editores.
- Interés por los anunciantes y su forma de trabajo.
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