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Data Analyst
hace 2 meses
Raven is a unique blend of consulting, creative, and technology capabilities united with a single focus: Creating the next wave of growth for our clients based on business disruption and acceleration.
We untap New Horizons. In a world that faces unprecedented challenges both from a business and market dynamics, with the increasing demand of an evolving customer and collaborator, we are the wingman of our clients to cope with their growth challenges.
Our MissionWe support leaders and market creators to innovate commercial disruptions and accelerate growth, combining strategy, design, innovation, and technology. Many organizations preach the same promise, but only a few delivers on it. We are among those.
Global Reach. Since our inception, we have developed projects with top-tier organizations throughout Latin America and Europe. We are currently expanding beyond.
Our ApproachWe work differently from traditional consultants. We are not another consulting boutique, nor we want to be. We are fast and agile as a start-up, but precise and narrow focus on delivering value to our clients.
We support your professional and personal development. We provide freedom to develop and a unique work environment that rewards each member of our team professionally and personally.
Our VerticalsWe organize across four business lines: Business Design, Product & Design Experience, Growth and Tech.
These business lines create a seamless and yet synergetic value proposition for our clients.
About YouWe look for individuals who dare to challenge themselves to achieve the extraordinary. Here comes the ones who change things trying to get there faster where no one has gone. Making things happen delivering results without limits.
Here comes those who transform the present to conquer the businesses of the future, and the ones who release change through design. You must think, act, and behave with an owner's mentality that is permanently reinventing itself.
Here are those of us who want to make the impossible possible.
Our WorkplaceYou must be a natural team player and should feel comfortable working with professionals from diverse disciplines, backgrounds, and countries.
We embrace work-life balance: the well-being of our people is a priority for us.
A culture of learning and creating is promoted around the world: diversity will allow us to strengthen our impact.
We encourage innovation and disruption.
We understand that changes will occur, and that adaptability is essential to help when they do happen.
Collaboration is emphasized and rewarded.
Job Responsibilities**Data Analyst - Web Behavior**
Responsible for collecting, analyzing, and interpreting user behavior data from web applications. Provides information that drives the optimization of web/app performance, user experience, and results.
**Key Responsibilities**
- Collect and manage data: Implement and administer web analysis tools (e.g., Matomo, Google Analytics) to track user interactions.
- Ensure data integrity and accuracy.
- Develop and maintain control panels and automated reports.
**Data Analysis**
Analyze user behavior data to identify patterns, trends, and insights.
Conduct A/B testing and multivariate testing to evaluate the impact of changes on the web application.
Conduct funnel analysis, cohort analysis, and user segmentation to understand different user behaviors.
**Reports and Insights**
Prepare detailed reports and visualizations to present findings.
Provide practical recommendations to improve user experience, conversion rates, and overall web application performance.
Collaborate with PO, designers, and developers to implement data-driven changes.
**Strategy and Optimization**
Develop and refine KPIs to measure the success of web application initiatives.
Monitor and report on the performance of implemented changes.
Stay up-to-date with industry trends and best practices in web analysis and user behavior analysis.
**Requirements**
- Bachelor's degree in data science, statistics, computer science, marketing, or a related field.
- More than 3 years of experience in web analysis, data analysis, or a similar role.
- Proficiency in web analysis tools (e.g., Matomo, Google Analytics, Adobe Analytics, Mixpanel, Hotjar).
- Strong analytical skills with the ability to interpret complex data sets.
- Experience with SQL, Python, R, or other data analysis tools.
- Excellent communication and presentation skills.
- Ability to work collaboratively in a team environment.
- Strong problem-solving skills and attention to detail.
**Preferred Qualifications**
- Master's degree in a related field.
- Experience with data visualization tools (e.g., Tableau, Power BI).
- Familiarity with web front-end technologies (e.g., HTML, CSS, JavaScript).
- Knowledge of SEO and digital marketing strategies.