Senior Brand Manager

hace 3 semanas

Madrid, España Kenvue A tiempo completo

**Senior Brand Manager - Multisymptoms and Cough**-2307005798W

Description

**Johnson & Johnson New Planned Consumer Health Company,** based in Skillman, N.J., is one of the world's largest consumer health and personal care products company. Our consumer companies produce many of the world's most trusted brands, among them JOHNSON'S® Baby, BAND-AID®, NEUTROGENA®, TYLENOL®, MOTRIN®, and LISTERINE®. Each one of our consumer businesses embraces innovative science to create products that anticipate consumer needs and create experiences that help them live healthy, vibrant lives.

Working within the Marketing Team, and reporting to a Marketing Manager, the Senior Brand Manager will be responsible for leading the portfolio, communication strategy and digital acceleration for the group of Multisymptom, Cough and Naturals brands across the Southern Europe cluster (Frenadol, Actigrip, Cegripe, Rhinofebral, Olygrip, Iniston ).

Internally will be a key partner of the Developed Market Cluster Squad, Cough & Cold Squad and participate in the Commercial Squads Meeting for primary markets. You will be coaching and developing a team.

Are you ready to embark on the journey towards changing the trajectory of human health? We need you

**Roles & key responsibilities**:
Responsible for driving the growth of the portfolio of leading brands:

- Full accountability to deliver 3 year Operational Plan NTS/ share targets as a LEAD market
- Opportunity to serve as Lead Market in the development of new and ongoing initiatives, innovation pipeline & creative campaigns for Global and Cluster countries
- Experience developing and activating content & communication plans and a deep understanding of customer requirements
- Work in close partnership with the regional franchise teams and country brand activation teams in order to assure strategic alignment and flawless execution on key initiatives for the group of brands;
- Provide leadership and direction to the other functions on the development and deployment of the plans;
- Active involvement in Developed Market and Cluster specific Squads.
- Lead local comms and media planning for the South Europe Cluster countries based on target consumer to ensure that media/comms budget is invested efficiently to drive maximum return
- Tracking by cluster/market of Critical Metrics - NTS, GP%, BC%, market share, SOV. BMEs management
- Demonstrates an excitement, passion and curiosity for our Brands, consumer insights, product formulations, competition and impactful claims.
- Ensure that all regulatory and quality processes are deployed and implemented per approved procedures
- Ensure that the team is trained per applicable procedures

Qualifications

**Behaviours**:
**Live Our Credo & Pursue Our Purpose**
- Demonstrates and models the heart of Kenvue
- Puts the needs of Our Credo stakeholders first
- Pursues the highest standards of quality, compliance and ethics
- Ensures everyday actions contribute to Our Purpose

**Connect **inclusively to address health needs**:

- Builds internal and external relationships based on respect
- Seeks, listens to and incorporates diverse points of view
- Collaborates openly across boundaries and acts as a team player

**Shape **the future of health through innovation**:

- Inspires and contributes ideas that challenge thinking
- Courageously tries new things, tests and learns from mistakes
- Demonstrates resilience and agility to drive and adapt to change

**Grow **self and others to become our best**:

- Develops self and others to reach their goals
- Engages in open and honest conversations
- Drives performance by managing energy and taking ownership for outcomes

**Skills, knowledge and attributes**:

- Strong Business, Financial & digital competence
- Excellent communication and strong influencing skills - communicate clearly with strong impact and excel in leading teams.
- Strong Social skills and collaborative style, able to work with multiple team members simultaneously and influence them.
- Sharp analytical skills, and known to work as self-directed decision-maker
- Able to analyze data quickly and infer insights to act and move forward.
- Ability to handle complexity and perform effectively in a matrixed organization.
- Strategic thinking with drive for action
- Is proactive and results driven. Enjoys bringing new insights to the table & holds others accountable.
- Commercial understanding of P&L and financials
- Can do positive attitude, with the ability to influence and work in a collaborative way and identify creative solutions to challenges
- Crafts a sense of urgency to meet objectives
- Self & People development

**Requirements**:

- College / University Degree in Business Administration, Publicity, Marketing, Economics, Pharmacy. MBA or Marketing Master is a plus
- +5 years of proven experience in consumer healthcare and / or goods marketing with successful track record
- Previous experience in the OTC business would be highly advantageous.

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