Brand Manager, Oncology

hace 6 meses

Madrid, España Astellas A tiempo completo

About the Astellas:
At Astellas we can offer an inspiring place to work and a chance to make your mark in doing good for others.

Our expertise, science and technology make us a pharma company. Our open and progressive culture is what makes us Astellas. It’s a culture of doing good for others and contributing to a sustainable society.

Delivering meaningful differences for patients is our driving force. We all have a significant opportunity to make that difference, working locally in the areas we know best, whilst drawing inspiration from the different insights and expertise we have access to globally and from our innovative, external partners.

Our global vision for Patient Centricity is to support the development of innovative health solutions through a deep understanding of the patient experience. At Astellas, Patient Centricity isn’t a buzzword - it’s a guiding principle for action. We believe all staff have a role to play in creating a patient-centric culture and integrating an awareness of the patient into our everyday working practices, regardless of our role, team or division.

Our ethos is underpinned by the Astellas Way, comprising five core values: patient focus; ownership; results; openness and integrity.

We are proud to offer an inclusive and respectful working environment that fosters collaboration and ownership.

Our aspiration is to bring the best brains together, to provide them with world-leading tools and resources and a unique structure that fosters real agility and entrepreneurial spirit.

About this job:
As Brand Manager Oncology, you will be responsible for managing the product life, designing and coordinating the implementation of the global strategy of the product through the execution and implementation of its Marketing Plan according to the assigned budget, complying with Astellas’ Compliance Policy and internal procedures.

This position will be contributing to the strengthening of the Oncology area within the company and will be coordinating with other departments, where innovation, autonomy and a solid partnership with stakeholders is key.

As a Brand Manager Oncology, you will:

- Generate and gather insights, opportunities, risks and needs from the local market and provide input for consideration via core membership of the EMEA brand co-creation team.
- Contribute to the cross-functional co-creation of the rolling 3-year brand plan led by the EMEA Brand team lead. You will head up the local cross-functional brand team that includes Field Force Brand Champions, Medical, Business & Market Insights and Market Access colleagues. Additionally, you will work collaboratively with the relevant Business & Market Insight Specialist to develop the country brand forecast.
- Develop and execute the operational Brand Plan in-market through localization/ adaptation of EMEA materials and initiatives.
- Engage with and manage the relationship with key local customers and Key Opinion Leaders (KOLs) to develop insights and services.
- Ensure all marketing channels identified for use locally (including but not limited to Digital) are aligned to the Therapeutic Area and Brand strategies and are approved by the EMEA Brand Director (and other relevant governance bodies, if needed).

Essential Knowledge & Experience:

- Significant experience of contributing to the development and implementation of brand strategy to reflect local views and achieving exceptional results to budget.
- Experience of working in a Pharma sales organization or similar environment.
- Demonstrated experience of managing the brand life cycle within a market.
- Proven track record of planning and managing product launches, measurement and revenue growth.
- Experience of contributing to/delivering to stretch KPIs, to sustainably grow the brand and maintain performance.

Preferred Knowledge/Experience/Qualifications:

- Experience in oncology or haematology therapeutic areas.

Education/Qualifications:

- Fluent in English and Spanish languages.
- Bachelor’s Degree or equivalent.

Additional information:

- This is a 1-year Fixed Term role.
- Location: This position is based in Madrid.

We offer:

- A challenging and diversified job in an international setting
- Opportunity and support to continuous development
- Inspiring work climate

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

**Job Type**: Contract

Work Location: In person

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