Sr. Content Marketing Manager with Dutch
hace 2 días
Lead the planning, production, publication and reporting processes
- Focus on driving buy-in from the different European regions and individual countries
- Demonstrating the added-value of our content programs
- Drive overall traffic to our Advice content
- Page views, users
- SEO optimized content: capture market share from search (increase % new users from search)
- Promote content through our people (users from PageSocial)
- Optimize business value of content
- Measured by KPI for each phase in customer journeys
- Inclusion in CRM/digital life cycles
- Drive conversion
- Maximizerepurposing of content
- Align content planning with local needs (common denominator across markets for max impact)
- Represent Europe in the global content community to ensure optimum repurposing of content both into and out of the region.
- Maximize efficiency of the program through effective tracking and measurement (both of content generate in region and secured from other regions)
Great Opportunity to join our group in the international SSC|Fluent level of Dutch is a must
- Driven to deliver
- 4 years of experience in project management / Content marketing
- Team player with the ambition to make a step change in the way content contributes to growing our business
- Curious to understanding local priorities and delivering content that maximizes value for local teams
- Empathetic mindset with the ability to combine creative, project-focused and analytical thinking
- Successfully translate creative ideas in conversions across the different phases in the customer journeys
To be successful, you need to demonstrate,
- How your experience and past performance will help you be successful in the role
- How you see the acceleration of the impact of our centralized content programs within current framework
- How you can maximize the value of content efforts with a business-oriented mindset
- How you see the coordination of the team to drive delivery of our content programs
- How your analytical mindset will enable the successful deployment of creative ideas
PageGroup was established in the UK in 1976. We're now a FTSE 250 organisation with operations in 36 countries, providing recruitment services and career opportunities at a local regional and global level.
- Experience in a very multinational environment (+40 nationalities in the SSC)
- Competitive compensation and benefits package in Barcelona, various well-being activity options
You will own the vision on how we communicate to our different target audiences in Northern Europe (Netherlands, Belgium, Luxembourg, Sweden). Translating the customer needs to our content marketing strategy and being accountable for its results. You own the planning and work with our team of European content executives to deliver the content programs that are scalable for our markets in Continental Europe.
Sr. Content Marketing Manager with Dutch - PageGroupSSC
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