Sr. Content Marketing Manager

hace 2 semanas

Barcelona, España Mitiga Solutions A tiempo completo

**Description**:
**Our mission**

Climate change is causing deep uncertainty at all levels of society, with climate volatility reducing the security of all land-based assets and posing a multi-level security threat for the functioning of enterprises, societies, and governments.

Mitiga is a spinoff of the Barcelona Supercomputing Center, which hosts MareNostrum, one of the most powerful supercomputers in Europe.

Mitiga's mission is firmly rooted in employing cutting-edge science and technology to mitigate the multifaceted risks posed by climate-driven perils. Our approach spans a spectrum of temporal scales, from real-time and annual forecasts to projections spanning the next century. This comprehensive perspective on risk, coupled with our capacity to transfer risks to capital markets via catastrophe bonds, positions us to significantly contribute to enhanced climate mitigation, resilience, and equity.

And we need you.

**Who you are**

**Drive the content marketing strategy so more companies have the right data to act on their climate risk assessment** We seek an experienced Sr Content Marketing Manager to lead the demand generation Content Strategy, SEO content, multi-channels and personas content development among other activities. You are data-oriented, flexible and have a high sense of ownership. **You will drive the content marketing strategy so more companies have the right data to act on their climate risk assessment.**

**Your Experience & Impact**

Your role as a Senior Content Marketing Manager will be critical in establishing Mitiga’s brand and presence as the industry leader in physical climate risk.
- Develop a content strategy that aligns with Mitiga's growth goals
- Conduct SEO research to optimize content for conversions and ensure visibility in search engines.
- Create a specific strategy for each communications channels, identifying key platforms for content distribution.
- Plan and coordinate content content creation aligned to persona and buyer journey - including landing pages, case studies, blog posts, ebooks, infographics, newsletters, one-pagers, and more.
- Implement tactics for testing content effectiveness across channels.
- Create and publish high-quality content that resonates with our ICP (verticals / industries) and drives lead generation.
- Monitor content performance metrics for improvement and optimization.
- Collaborate with sales and product to ensure content supports overall business objectives.
- Look for content opportunities to maximize reach and impact.

**Qualifications**
- Minimum 5 years of Content Marketing Management experience in **B2B SaaS,**preferably in** climate, renewables, policy, insurance or tech**.
- Experience with content marketing and SEO tools, such as Semrush, Google Search Console, and others
- Innate ability to understand complex, scientific and technical product, and develop a human-centric view that is simple to understand and efficient.
- Ability to be strategical and hands-on at the same time and thrive in a fast-paced environment.
- Strong experience in creating copy for PPC and SEM campaigns
- Experienced in copywriting with strong project/program management skills.
- Proven track-record in SEO Content Strategy and performance monitoring and improvement.
- Strong empathy for the customer, user-centric mindset, experienced in collecting and utilising market trends and insights.
- Experience working with Hubspot and a CMS tool such as Webflow or other
- You have strong leadership attributes and are not afraid to lead the conversation.
- Excellent collaboration and influencing skills, leading from a Thought Leadership perspective.
- The ability to work well within and across teams, and give and receive constructive feedback.
- Native-level English speaker - an absolute must.
- Additional languages on a professional level -a plus.

**Diversity**

A recent study shows that one in every 10 tech workers in Spain are women. Only 8% of all contracts in 2019 with people with disabilities were in technology and science. Meanwhile, 30% of LGTBIQ people in Spain do not come out in the workplace for fear of discrimination.

This is neither the world we want to live in nor the workplace we’re building.

Mitiga is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

In fact, we strongly encourage applicants from minority groups to apply.

**Our offer**

Our vision is to be the place where a diverse mix of talented people want to come, to stay and do their best work. Some of our benefits, like unlimited personal time or flexible working arrangements, help work adjust to your life - and not the other way around. You can work from home or come twice a week to our office near the beach

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