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Ls-964 | Digital Marketing Manager
hace 3 meses
If you are a "big time gamer" or if video games are more than a passion and you are highly experienced in digital marketing, this will be the challenge you are looking forWe are looking for an exceptional professional who lives and breathes digital marketing; a highly-creative digital marketing manager to help build our Banger Games Digital Brand and lead our marketing team.As the Digital Marketing Manager, you will be responsible for all aspects of our marketing operations, helping grow our brand's influence while also increasing brand loyalty and awareness.Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks.Responsibilities:Build, plan and implement the overall digital marketing strategy.Brainstorm new and creative growth strategies.Identify trends and insights, and optimize spend and performance based on the insights.Supervise the Social Media team and implement digital tone and feel to publications.Plan, execute, and measure experiments and conversion tests.Measure, analyze and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).Utilize strong analytical ability to evaluate user metadata and end-to-end customer experience across multiple channels and customer touch points.Collaborate with internal teams to create landing pages and optimize user experience.Instrument conversion points and optimize user funnels.Collaborate with agencies and other vendor partners.Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate.Stay up to date with the latest technology and best practices.Prepare and manage the digital marketing budget.Oversee all the company's social media accounts.Suggest activities for improving the quality of online content.Research competitors and provide suggestions for improvement.Requirements:Strong knowledge at a personal level of video games, game lore, and NFT collections.Experience at user level of Discord and other gaming community platforms.Bachelor's degree in marketing or relevant field.A minimum of 5 years' experience in a digital marketing or advertising position.In-depth knowledge of various social media platforms, best practices, and website analytics.Solid understanding of HTML, CSS, and JavaScript is required.Up-to-date on the latest trends and technologies in digital marketing.Highly creative with excellent analytical abilities.Outstanding communication and interpersonal skills.Understanding of cryptocurrency and blockchain.#J-18808-Ljbffr
