Marketing Campaign Manager

hace 1 mes


Madrid, España Sdi Digital Group A tiempo completo

.Hola Somos SDi Digital Group y estamos buscando un Marketing Campaign Manager Con una trayectoria de más de 38 años en el desarrollo e implementación de software, nos enorgullece contar con un equipo de más de 140 profesionales altamente cualificados. Estamos ubicados en La Rioja y ofrecemos nuestros servicios brindando soluciones personalizadas para impulsar tu negocio al siguiente nivel. Destacamos por nuestra capacidad de integrar productos y servicios para optimizar los procesos de negocio de cada empresa. Nuestro enfoque personalizado garantiza soluciones eficientes y rentables en el entorno digital en constante evolución. Además, nos enorgullece nuestro compromiso con la excelencia en el servicio al cliente, brindando un acompañamiento cercano y ayudando a alcanzar el crecimiento y la transformación digital que cada empresa merece. Como Marketing Campaign Manager desempeñarás un papel esencial en la planificación, ejecución y optimización de campañas de marketing digital para promover nuestras soluciones de software. Como profesional impulsado por los resultados, colaborarás estrechamente con equipos de análisis, marketing y creativos para garantizar el éxito de las campañas y alcanzar los objetivos comerciales establecidos. ¿Qué realizarás en tu día a día? Planificación Estratégica de Campañas: Colaborar en la definición de objetivos y estrategias de campaña, identificar segmentos clave de audiencia y desarrollar enfoques personalizados para maximizar la efectividad. Implementación y Ejecución: Coordinar la ejecución táctica de campañas a través de diversos canales digitales, trabajando con equipos creativos para desarrollar activos publicitarios efectivos. Seguimiento y Optimización: Utilizar herramientas analíticas para realizar un seguimiento del rendimiento de las campañas, analizar datos y realizar ajustes en tiempo real para optimizar resultados. Presupuesto y Gestión de Recursos: Colaborar en la asignación de presupuestos de campaña, gestionar gastos eficientemente y negociar con plataformas publicitarias y socios externos cuando sea necesario. Creación de Contenido y Mensajes: Desarrollar mensajes de marca persuasivos, supervisar la producción de contenido y colaborar con equipos creativos para mantener la coherencia visual y de marca. Gestión de Campañas de Marketing: Diseñar y ejecutar campañas que fortalezcan la presencia de la marca y generen interacción con la audiencia, utilizando datos para evaluar el rendimiento y ajustar estrategias. Colaboración Interdepartamental: Trabajar estrechamente con equipos de ventas y desarrollo de productos para alinear mensajes de marca con objetivos comerciales y destacar características clave



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