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Barcelona, España Social You A tiempo completo

.Acquisition Marketing ManagerBarcelonaBarcelona, Catalonia, ES Our client is a training company focused on three areas:Health and wellness: Improve your physical and mental health with information based on the knowledge and experience of nutritionists, trainers, and health professionals.Finance: Develop the key skills and strategies to take control of your financial situation. Learn the system that best suits you to save, increase, and multiply your income, advised by the best professionals and experts in each sector.Personal development: Discover the unlimited potential that is in you and learn to master it to achieve all your personal and professional goals.They offer monthly subscription advantages including unlimited access to a library of digital courses in the three reference areas, webinars and live masterclasses every week, additional resources and downloadable materials, tools designed to speed up the learning process, and incorporation into a global community of students.The Acquisition Marketing Manager is responsible for customer acquisition across all of the brand's platforms. Working closely with the COO and the group's central performance marketing team, the successful candidate will build and execute plans and campaigns for the brand. The role will focus heavily on optimizing performance marketing channels and identifying opportunities for tactical application of the Depthowl brand to drive increased customer acquisition for the group.This position will also function as a hub combining expertise across product, UX, and marketing teams internally to ensure an optimal onboarding experience is in place to drive customer acquisition and ROI. Being part of a small and highly dynamic marketing team, this role requires a self-going individual who is happy to take on any challenge and proactively look for new ways to optimize marketing efforts.A constant desire to learn and no fear of making mistakes and discussing them openly are traits that we value. A person with an innovative mind who can energize and motivate both colleagues and external partners will excel in this position.Responsibilities & Duties: Responsible for execution of performance marketing plans and customer acquisition with a strong focus on mobile.Responsible for detailed campaign planning and reporting on performance, working towards agreed budgets and targets.Undertake rigorous pre and post initiative analysis in relation to campaign ROI and CPA with a strong focus on optimization and learnings.Use data and ROI to drive all key decisions.Responsible for optimization of creative messaging and landing page layout.Responsible for effective targeting and re-targeting of prospective customers.Day-to-day management of relationships with internal and external agencies and suppliers.Keeping up to date on the most recent developments in the digital advertising space.Constantly looking for new opportunities and challenging the status quo

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