Brand Social Media Manager

hace 2 semanas


Barcelona, España Rover A tiempo completo

.Who we are: Want to make an impact? Join our pack and come work (and play) with us. We believe everyone deserves the unconditional love of a pet—and at Rover, our mission is to make it easier to experience that love. Founded in 2011, the Rover app and website connect dog and cat parents with loving pet sitters and dog walkers in neighborhoods across the US, Canada, and Europe. We empower our community of trusted pet sitters and dog walkers to run their own pet care businesses on Rover with the tools and security of a global company to back them. Headquartered in Seattle, Washington, we work closely with our teams in Barcelona, San Antonio, Spokane, and remote locations. We've got a reputation for being a great place to work, having been named among the 100 Best Companies to Work For in Seattle Business Magazine and Washington's Best Workplaces in the Puget Sound Business Journal. We're an agile, fast-growing company, and our leadership comes from some of the world's most respected tech companies. At Rover, our furry coworkers are just as important as our human ones—and we wouldn't have it any other way. Along with making the joys of pet parenthood more accessible, we're committed to fostering a diverse, inclusive, and welcoming community of pet people—and that starts with our employees. Position Overview: Rover is seeking a creative and experienced Manager of Brand Social Media to join our dynamic Marketing team. This role will be responsible for developing and executing comprehensive social media and content marketing strategies to enhance Rover's brand presence in the U.S. and internationally, engage our community, and drive company-wide business objectives. This role will report to the Head of Content Marketing. Responsibilities: Develop and execute social media strategies that align with Rover's brand values (personalized, safe and easy) and business goals (new customer acquisition, trust and scalability). Oversee all aspects of Rover's social media channels, including content creation, publishing, community management, and performance analysis. Inform the global expansion strategy, unlocking brand social in new markets. Lead a team of social media specialists, including a social media manager and contractors, providing guidance, mentorship, and support to drive individual and team success. Partner closely with the Head of Content Marketing on the global content marketing (particularly video) strategy. Collaborate closely with cross-functional teams, including Marketing, Creative, Product, and Customer Experience, to ensure social media initiatives are integrated with broader marketing campaigns and initiatives. Stay abreast of industry trends, best practices, and emerging technologies in social media marketing, and identify opportunities for growth and efficiency



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