Social & Display Manager – Hybrid Working Model

hace 3 meses


Zaragoza, España Lastminute Group A tiempo completo

.Social & Display Manager – hybrid working modelAt lastminute.Com, we live for the holidays. We are the European Travel-Tech leader in Dynamic Holiday Packages. With technology, we turn spontaneous thoughts into meaningful experiences, helping people travel the world.Job DescriptionWe are looking for a Social & Display Manager to join our team of around 1,700 people worldwide to help us power up the traveller's journey for millions of holidaymakers. If you are a leader in setting up display strategies across channels, keep on reading, as you might be the perfect fit for this job.The job in brief:Job Title - Social & Display Manager – hybrid working modelWorking model - hybridTeam - you will join the Customer Acquisition team within the Marketing department.Level – ProfessionalLocation – Madrid, SpainContract - Permanent / full-time (EUR 36 h/week)What your impact will be:Lead the Display channel following the management from A to Z: set the marketing strategy accordingly with business goals, organise and set-up the campaigns, go-live (working alone, with internal teams or with external partners), analyse and share the results with the manager/rest of the company.Be able to effectively communicate the display results with key managers, making sure the channels results and needs are well addressed.Ensure proper tracking of data affecting the channel and correct reporting.Partner with our marketing teams inside and outside the Customer Acquisition department, creating a strong connection with SEM, SEO and Brand teams offering the proper support in setting the marketing strategy based on analytics.Stay abreast of emerging trends, best practices, and innovations in marketing analytics and technology to identify opportunities for continuous improvement and innovation.QualificationsProgressive experience in managing Display campaigns within main platforms in the market, such as Google, Meta, Criteo, etc. The ideal candidate can create campaigns there from scratch.Ability to manage data to tune the display campaigns: able to build audience tags rather than build a catalogue to power dynamic remarketing.Proactive analytic mindset able to transform raw data into valuable and actionable marketing insights. Excel/Google Sheet skills are a must for this role.Strong problem-solving skills and the ability to think critically and analytically to address complex data challenges and drive innovative solutions.Strong verbal and written communication skills to effectively convey technical concepts and insights to non-technical stakeholders, including marketing teams, executives, and cross-functional partners.Ability to adapt to changing priorities, technologies, and business requirements in a dynamic and fast-paced environment.Fluent in English to communicate efficiently with both international team members and stakeholders



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