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Communication Manager
hace 2 meses
Communication Manager (Temporary Contract)Pay: CompetitiveLocation: Barcelona/CataloniaEmployment type: Full-TimeJob DescriptionReq#: 24445The OpportunityCOMMUNICATIONS MANAGER BENETTON & SHAKIRA PERFUMESLocation: BarcelonaTemporary contract (maternity leave replacement)Mission:Reporting to the Marketing Director, you will be responsible for the Global Communication Strategy (PR & Influencer Marketing) of Benetton Perfumes and Shakira Perfumes and will have the role of setting up a strong and coherent communication brand vision.What you´ll get to do
- INFLUENCE MARKETINGDefine the Global Influencer Strategy.Create guidelines and toolkits for markets' local implementations (create one voice globally - strategy, type of contents, profiles, etc).International influencers: selection, management, and coordination.Local influencers: coordinate the campaigns with local teams (scouting, selection, content creation, results report).
- PRDefine and implement the Global PR Strategy.Creative idea 2024 mkt plan.Creation of press tools, looking for editorial storytelling consistency.Create guidelines and toolkits for markets' local implementations (local PR Events, PR contents – communication angles, press releases, Q&As, etc.)Events: coordinate and support local executions with local market teams. Manage organization of International Events.Shootings: coordinate and implement production and postproduction of communication contents/tools with marketing and digital teams.2024 Initiatives: define the PR action plans for product launches according to marketing plans (creative idea, coordination with agencies and internal teams, development of different audiovisual materials, events, etc).
- REPORTINGTotal Brand results reports: mid and full year (internally and with external licenses).Comms activations results reports: follow up of the actions implemented globally (KPIs, key learnings).
- ACT AS KEY SPOKESPERSON:Daily contact with brands' licenses. Point person to share and communicate all plans and initiatives related with the product launches, local initiatives, results, etc.We´d love to meet you if you haveExperience: Minimum 5 years.Education: Experience in a communication department, advertiser, advertising agency.Languages: Fluent in Spanish and English.Competencies: strong sense of organization. Reactive and know how to adapt to all types of situations. Strong communication and problem-solving skills. Autonomous, rigorous, curious, and creative.Specific Knowledge required: experience in an Influencer Marketing environment (performance, analytics tools) is a plus.A few things you´ll love about usAn entrepreneurial, creative and welcoming work culture.A range of learning and development opportunities.An international company with plenty of opportunities to grow.About the companyPuig markets its products in 150 countries and is directly present in 26 of them, employing 4,472 people worldwide.#J-18808-Ljbffr
