Strategic Marketing Analyst

hace 6 días


Alcalá de Henares, España International Paper A tiempo completo

.Market Analyst Opis: Market AnalystLocation – SpainWhy this is job for youPerforms complex analyses and prepares medium to long-term forecasts and recommendations in the areas of market size, penetration, segment/product preferences, and marketing practices. Researches market conditions in EMEA to estimate potential sales opportunities of a product or service.You will be responsible forMarket IntelligenceProduce Quarterly Sector Update Newsletter as an input for Customer Business reviews with key accounts. Coordination with the Business Analysis Team.Provide competition capabilities' analyses, maintain the box plants asset database with relevant public information (data research, contact with local Business leaders)Support the yearly Strategic Plan effort with ad-hoc insightful market trend analyses and supply/demand forecastMix Improvement and Strategic Marketing PlansAnalyze and understand box plant past performances and drivers (volume, profitability, segment mix, seasonality...)Size the local corrugated supply/demand, estimate the importance of the end-use sectors via the manipulation of external database, data research, ad-hoc analysesAssess local competitive landscape, strengths and weaknessesDeep dive into strategic / target sectorsHelp the business identify mix improvement opportunities (mix-in, mix-up, mix-out)MBVC ( Market Based Value Creation) projectsSupport the business in the thinking and data structuring process by using the MBVC methodology and tools.Provide ad-hoc environment analyses for capex / strategic investment projectsYou have5+ years professional experience in business or market analysis functionsStrong analytical and problem solving skillsProficiency with Excel, Powerpoint and PowerBI (super-user level)Able to operate in project mode (Project Manager / Team Player)Ability to build effective relationshipsExcellent communication and presentation skills, both oral and written communicationAbility to maintain confidentialityFluency in English and local languageHigher education degree or equivalent business experience required (preferably in Marketing, Business Administration or Management)Ability to travel (~20% of working time)#LI-ES1The information necessary in the recruitment process is: name, surname, contact details, education, previous employment record and qualifications.Any supplementary information you provide is processed on the basis of your consent.For the purpose of application to the position specified in the job posting we ask you to place the following statement in your application:"I, hereby, consent to the processing of my personal data contained in the application for the job by International Paper Polska Sp. z o.O for the purpose and to the extent necessary in the recruitment process



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