Vp Of Growth

hace 1 semana


Madrid, España Cpanel A tiempo completo

.VP of Growth & Digital MarketingBarcelonaBarcelona, Catalonia, ESRole Overview:The Vice President of Growth & Digital Marketing oversees all website, email, and digital partner marketing initiatives across all WebPros brands. The VP manages multiple digital functions such as owning all web assets, Paid Media (SEM, Paid Social), Earned Media (SEO), digital partner engagement platforms (Partner Portal), and e-mail-channels. The VP of Growth & Digital Marketing is accountable for the B2B, D2C efforts to meet and exceed revenue goals.The ideal candidate is an entrepreneurial thinker who is passionate about the intersection of content/ storytelling, audience growth and technology. They know how to create innovative,best-in-class digital storytelling that fuels business growth. The ideal candidate is passionate about driving results.In addition to being a subject matter expert in digital and site content creation and the tools, analytics systems and acumen required to turn a publishing operation into a business, the ideal candidate also thrives at being a people manager and leader. They are experienced and confident at leading a team at scale and is invested in mentoring a cross-functional team of high performers to generate exceptional results.The VP is a seasoned and proven marketing leader who steers and executes the vision of WebPros. Responsible for crafting and executing cross-channel marketing strategies that support broadcast, drive audience engagement, expand brand presence, and help maximize revenue opportunities across the group's portfolio and ecosystem.This person displays executive maturity, can generate trust among the team and with external stakeholders, and is an optimistic, clear, level-headed communicator adept at generating results through organizational influence.Responsibilities:Work closely with Portfolio Marketing to develop and lead all digital marketing efforts across all brands (Digital, Paid Media, Experiential, etc. ) with an audience-first approachCollaborate with all marketing functions, to develop and execute marketing strategies and promotions designed to maximize exposure and revenue from digital channels incl. digital partner marketingOversee, create, articulate, and implement successful integrated digital marketing strategies, plans, and multiple, simultaneous cross-channel initiatives that support engagement, brand health, and performance objectives in support of the entire product portfolio of WebPros.This includes, but is not limited to launch campaigns, nurture programs, drip campaigns, omni-channel execution andcontent marketingLeverage analytics and use a data-driven approach to stay at the forefront of customers and marketplace trends to ensure efforts are delivered with impact and efficiency


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