Vp of Marketing

hace 3 semanas

Madrid, España PandaGo A tiempo completo

**Your mission**:
We are looking for a one-of-a-kind** VP of Marketing,** reporting to the CEO and working closely with the rest of the Leadership Team (product, sales,) in order to build the leading B2B sustainable mobility platform and boost the transition to electric fleets across European businesses.

**Key responsabilities**:
Build & lead the most amazing Marketing Team to achive the best:

- ** Brand**: Design & shape the PandaGo brand, its attributes & personality, ensuring brand integrity across multiple channels and products, and positioning the brand as the benchmark in B2B sustainable mobility solutions.
- ** Content**: Develop and execute a comprehensive B2B content strategy (education-based marketing) in order to 1) help businesses in their transition to new forms of mobility, and 2) position PandaGo as a thought leader in the sustainable mobility space. Our contents must be practical and useful and must add clear value to our customers along the buyer journey: from problem education to solution research and up to solution selection. If done right, our content will add as much value as our solutions.
- ** Customer segments & Value Proposition**: define our core customer segments, and strategize, launch, test, and iterate our segmented value propositions & offer, in close collaboration with our CEO and our product and sales teams.
- ** Demand Generation**: Plan, define, execute and measure inbound & outbound marketing programs to drive, nurture and accelerate pipeline growth.

**WHAT ARE WE LOOKING FOR**:
We **expect our VP of Marketing** to have **significant experience **in:

- Hiring, developing and leading a high-performance Marketing Team.
- Brand building and Content strategy. Strong storytelling and connecting skills.
- Defining segmented Customer Value Propositions.
- Desirable experience in demand generation and funnel nurturing.

And have
**strong competencies for positive impact** as well:

- Strategic thinker with entrepreneurial action-bias spirit.
- Creates a Meaningful Future: Lateral & visionary thinking, challenging the status quo.
- Customer-centric culture of listening, experimenting and learning.
- Opens Connections Inside and Out: Networks effectively and builds authentic relationships & connections easily.
- Takes responsibility, makes decisions, and takes measured risks.
- A lean, data-driven, process and KPI-oriented mentality.
- Excellent verbal and written communication skills (complete professional competence in English).

**As part of the Leadership Team,** you will be first-hand responsible for PandaGo’s culture and future success, so it is key that you lead by example.

We commit to hiring, empowering, rewarding, and developing talented people who are:

- ** Passionate** about making a positive environmental impact.
- Obsessed with **Customer Experience.**:

- ** Bar-Risers,** ambitious, always going the extra mile.
- ** Diligent**, showing extreme ownership, autonomy, and reliability.
- ** Team Players**, supporting each other and enjoying the journey.
- **High Potentials**, coachable & fast learners, sharp, curious, out-of-the-box thinkers.

**About us**:
**About us**

At PandaGo **we help create sustainable cities.**

We do it by making it
**easy for any business to adopt electric mobility**, for its activity and its employees.
We already help our customers avoid the emission of more than 1.500 tons of CO2 per year. It would take over 60.000 trees to convert that amount into oxygenand this is only the beginning

We provide the widest catalog of electric vehicles in flexible rental.
We are an EcoTech-mobility startup based in Spain, backed by leading VCs (Kibo Ventures, Big Sur Ventures & JME Ventures), with three clear objectives:
1. Descarbonize cities: 100% sustainable mobility
2. Develop the leading European b2b electric mobility & renting platform
3. Build the best tea mwith a great culture that attracts talent.
Our mission needs the best Talent. Do you want to make a positive impact? Do you dare to be part of the change?

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