Técnico/a Marketing SEO

Hace 1 día

Barcelona, Barcelonés (comarca); Provincia de Barcelona; Cataluña, España Johnson And Johnson Jornada completa
Lead agency and vendor management for creative, media, digital, content and production activities within approved governance processes.
* Provide marketing oversight for priority events and congresses, including objectives, presence, messaging, digital amplification, lead capture, follow-up and performance reporting.
* Develop sales-facing campaign toolkits, content and activation guides in partnership with the Sales Enablement Specialist.
* Monitor campaign and channel KPIs, identify performance gaps and present actionable recommendations to the EMEA ICE Marketing Lead and country stakeholders.
* Maintain alignment with Global and regional partners on brand, portfolio, launch, claims, data privacy and content approval requirements. Required qualifications and experience
* Masters's degree in marketing, business, communications, life sciences or a related discipline.
* Approximately 5 or more years of progressive marketing experience, including digital campaign execution and cross-country stakeholder management.
* Demonstrated experience managing websites, email campaigns, paid media and search advertising.
* Experience managing campaign budgets, agencies, timelines, performance dashboards and multiple market inputs.
* Strong analytical skills and the ability to turn campaign data into clear optimisation decisions.
* Fluent English and the ability to operate effectively in a matrixed, multicultural EMEA environment.
* Preferred qualifications and experience
* MedTech, cardiovascular, electrophysiology, ultrasound or broader healthcare marketing experience.
* Experience with account-based marketing, marketing automation, CRM integration, SEO and web analytics.
* Measures of success
* Integrated campaigns are delivered on time, on budget and with clear country adoption.
* Website, email, search and advertising activity generate measurable engagement and qualified commercial action.
* Preferred

Skills:
AI Judgement Integration, Brand Marketing, Brand Positioning Strategy, Collaboration, Communication, Consulting, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Execution Focus, Financial Analysis, Presentation Development, Problem Solving, Product Improvements, Product Management, Product Strategies, Strategic Thinking The anticipated base pay range for this position is:

Benefits:
In addition to base pay,

we offer
the following benefits*: an annual bonus with set target (% of pay) depending on pay grade / location, where the actual amount is based on the employees' and companies' performance of the previous calendar year, or sales commissions.