Product Marketing Manager

Hace 2 días

Sabadell Barcelona, Vallés Occidental (comarca); Provincia de Barcelona; Cataluña, España B2Brouter Jornada completa

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B2Brouter is a leading provider of electronic document exchange solutions, specializing in e-invoicing. From our headquarters in Sabadell (Barcelona), we help companies around the world automate, secure, and optimize their electronic transactions through reliable, scalable digital platforms adapted to each country's regulations. We are looking for a strategic Product Marketing Manager to take the baton and continue driving our product messaging, go-to-market strategies, and user growth as e-invoicing mandates (such as DGFiP in France and global Peppol adoption) accelerate. As our Product Marketing Manager (or PMM), you will sit at the intersection of our Product, Sales and Marketing teams, making sure all of them are aligned in terms of the mission and vision of B2Brouter. Act as the strategic glue between Product, Sales and Marketing. Work with our SEO specialist to craft compelling messaging that makes B2Brouter stand out from the crowd in a highly competitive e-invoicing landscape. That comes with defining and continuously refining B2Brouter's ICP across target markets, tailoring value proposition, features and requirements for our distinct segments (freelancers, SMEs, large corporations and SaaS developers). You will define the tasks and assign them to the correct agent (usually inside the marketing team) in order to make sure the campaign lands in the correct port. You will be our hawk-eye in terms of global e-invoicing regulations, making sure that B2Brouter is up to date with regulatory changes around the globe. Competitive analysis: Analyze competitors in terms of commercial operations and product features, to equip our sales and product teams with actionable insights. Sales enablement and content creation: Develop high-impact marketing and internal usage material, including product sheets, battlecards, website copy, user guides and similar. You will also create occasional blog posts from a product PoV with educational intent for our audience. 3+ years of experience in Product Marketing, preferably in B2B SaaS, FinTech, or RegTech. Someone with an analytical mindset who feels comfortable diving into market data, pricing models and user behavior metrics to drive decisions. Fluent in English, Spanish and Catalan. Experience in e-invoicing, ERP integrations or financial software. If you're looking for the chance to shape the product marketing strategy of a leading platform at a pivotal moment in the global e-invoicing transition, we're waiting for you #

Product Marketing Manager

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