Category Manager Compeed Iberia
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Overview
As Category Marketing Manager OTC you drive the growth of Perrigo's consumer health category by translating consumer insights into winning marketing strategies. You will own the category marketing plan, activate campaigns, and collaborate with local teams to optimize performance and P&L. You'll work with cross-functional partners to test, learn, and refine plans, impacting market share and profitability. This is a business-facing role at scale within a collaborative, inclusive culture that values data-driven decisions and customer focus.
Compensaciones / Beneficios Total Rewards
Hybrid working arrangement
Career development opportunities
Inclusive, collaborative culture
Competitive compensation
Remote-friendly flexibility
Responsabilidades Deliver the category marketing strategy and business targets across planning cycles
Own category activation plans with clear KPIs in collaboration with CS&I, Market Leads, and agencies
Lead analytics and the Local Category Success Model, track campaigns, and optimize plans
Monitor market trends, competitive activity, and consumer feedback; provide data-driven recommendations and share insights with central teams
Requisitos principales 5+ years in CPG or Consumer Health
Experience managing analytically demanding initiatives
Proven cross-functional team leadership
Marketing and sales experience preferred
Ability to thrive in a fast-paced, changing environment
Experience with trade fund management and planning processes (S&OP, Stage Gate)
Forecasting, segmentation, pricing, and reporting tool experience
Fluent English
Cross-functional collaboration
Data-driven decision making
Strategic thinking
Analytics and performance tracking
Campaign optimization
Competitive analysis
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