Design Lead/Design Director

Who We Are VOIS (Vodafone Intelligent Solutions) is a strategic arm of Vodafone Group Plc, creating value for customers by delivering intelligent solutions through Talent, Technology & Transformation. VOIS (Vodafone Intelligent Solutions) is a strategic arm of Vodafone Group Plc, creating value for customers by delivering intelligent solutions through Talent, Technology & Transformation. As the largest shared services organisation in the global telco industry with 30,000 FTE, our portfolio of next-generation solutions and services are designed in partnership with customers across Vodafone Group, local markets, and partner markets to simplify and drive growth. With our strategic partner Accenture, we work alongside our Vodafone customers, other Telco and tech companies to drive transformation, meet the challenges of our industry and ensure we stay relevant and resilient. Albania, Egypt, Hungary, India, Romania, Spain, Turkey, UK, Germany, Ireland, and with a network of teams in Czech Republic, Italy, Greece, and Portugal. #We are seeking an experienced go-to-market professional to design and deliver strategies for our Global Vodafone Business Portofolio (our ever-evolving portfolio currently has solutions across – Fixed Connectivity, Mobility, Security, SaaS, Unified Comms, SDWAN & Cloud and is constantly expanding). Based in Spain, you will collaborate with Product, Portfolio Marketing, Sales Enablement, Commercial, Strategic Partners and local Operating Companies to develop scalable go-to-market approaches, deliver product launches and accelerate commercial performance. Design overarching go-to-market strategies for the SoHo and SME customer segments, informed by customer behaviours, pain points, market dynamics and sales insights Develop and deliver sales launch campaigns with local operating companies to support customer acquisition and growth ambitions Create demand-generation frameworks, content guidelines and repeatable "Campaign in a Box" materials for activation through Vodafone's digital channels Monitor commercial performance and recommend targeted acceleration plans to improve results against agreed objectives Translate commercial data into actionable insights that improve the effectiveness and return on investment of go-to-market activity Partner with Product, Marketing, Brand, Portfolio, Planning and segment teams to support short-term execution and long-term growth ambitions Encourage an inclusive, collaborative and high-performing approach across the SoHo and SME go-to-market design function Measure success through revenue and total contract value, customer acquisition, and operating-company engagement and activation You bring at least five years of relevant experience within the digital, telecommunications, managed services, IT or Software as a Service sector You have a balanced background across product or portfolio management, commercial management and marketing You communicate clearly and effectively, both verbally and in writing You use initiative, welcome innovation and remain focused on achieving measurable commercial outcomes A degree or postgraduate business qualification would be beneficial Experience within telecommunications, IT managed services or Software as a Service organisations would be advantageous Exposure to Security, Software as a Service and Google-related solutions within a global telecommunications environment Collaboration with Product, Portfolio Marketing, Brand, Planning, segment teams and strategic partners Experience working across local and global teams in a complex, matrix-based organisation Advanced go-to-market strategy design for SoHo and SME customer segments Cross-market launch planning and campaign activation Demand-generation framework and content-guideline development Commercial performance analysis and return-on-investment optimisation Joint go-to-market planning with strategic technology partners Stakeholder engagement across Product, Marketing, Portfolio, Brand and local operating companies Development of repeatable campaign models for digital channels This includes, but is not limited to, discrimination based on race, colour, age, veteran status, gender identity, gender expression, sexual orientation, pregnancy, maternity or parental status, ethnicity, disability, religion or belief, political affiliation, trade union membership, nationality, citizenship, indigenous status, medical condition, HIV status, neurodiversity, social origin, cultural background, marital or civil partnership status, or socio-economic background. As a dynamic global community, it's our human spirit, together with technology, that empowers us to achieve this.