Global Customer Marketing Manager
hace 4 semanas
You might have heard about us, but with a different name: Doctoralia. It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients? We jumped in and we empowered patients by giving them access to leave and read reviews about their visit. We then provided doctors with the technology to manage bookings easily and save time, so they could devote themselves to what they always wanted: treating patients. And today is the day in which we ask you: will you join us in the next step of making the healthcare experience more human?
Docplanner at scale
We are leaders in 13 countries so far, and more than 90 million patients trust us every month. Almost 300.000 specialists believe in us and our product, and so do leading venture capital funds such as Point Nine Capital, Goldman Sachs Asset Management and One Peak Partners. And yet, employing over 2.700 people all over the globe, we managed to keep the startup-mindset we started with over 10 years ago.
Job DescriptionPosition Overview
We are seeking a proactive and experienced Customer Marketing Specialist to join our marketing team. The ideal candidate will have a strong background in customer marketing within the SaaS industry, with a particular focus on upsell and cross-sell initiatives. This role will be crucial in developing and executing global marketing strategies to drive customer engagement and revenue growth.
Key Responsibilities:- Upsell and Cross-Sell Initiatives:
Manage upselling and cross-selling projects within the existing customer base, with a focus on revenue growth.
Oversee all aspects of owned projects end-to-end: defining, planning, and executing.
Standardize processes across diverse markets, with a focus on building scalable solutions. - Segmented and Targeted Communication:
Prepare and execute segmented communication plans to effectively reach diverse customer groups.
Utilize data-driven insights to tailor messaging and offers to specific customer segments.
Ensure consistency and personalization in all customer communications to enhance engagement and conversion rates. - Lead Generation and Inbound Marketing:
Implement inbound marketing approaches to attract and convert leads into opportunities for upsell and cross-sell or drive e-commerce purchases.
Develop targeted campaigns through email or through product touch points to nurture customer relationships, ensure product adoption and grow awareness of additional features and products.
Monitor and optimize campaigns to ensure a steady pipeline of qualified leads or predictable e-commerce growth. - Growth Contribution:
Contribute to the growth of high-potential projects by identifying and leveraging key opportunities.
Support the development and execution of strategies to scale successful initiatives globally.
Monitor and report on the performance of owned projects and marketing initiatives and improve performance through continuous analysis and optimizations.
Work closely with local market teams to understand regional needs and tailor marketing strategies accordingly.
Partner with the product marketing team to ensure that customer marketing initiatives align with product launches and updates.
Collaborate with CS teams to achieve a common communication strategy with the customer base and the most optimal contact management to increase revenue.
Cooperate with different marketing teams to create, develop and execute planned projects, ensuring synchronization of efforts and driving collective success.
Bachelor’s degree in Marketing, Business, or a related field.
3-5 years of experience in customer marketing, preferably within the SaaS or healthcare industry.
Excellent written and verbal communication skills.
Proficiency in marketing automation tools and CRM systems (knowledge of HubSpot or SalesForce is an advantage).
Ability to work independently and as part of a global team.
Strong analytical skills and a data-driven mindset.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Background in B2B marketing, with experience in the Small and Medium Business (SMB) segment being a strong plus.
Additional InformationProcess of getting to know each other (preliminary)
- 30' Recruiter Screen with Ainhoa Hameeuw our Global Talent Partner
- 60' min Business Case presentation to Martyna & Marta Wrzosek (CMO)
- References & Offer
What will you get in return:
- Let’s talk money
Flexible remuneration and benefits system via Flexoh, which includes: restaurant card, transportation card, kindergarten, and training tax savings;
Share options plan after 6 months of working with us. - True flexibility and work-life balance
Remote first in one of our legal entities or hybrid work model in one of our office locations;
Paid time off according to your location of work;
Additional paid holiday on your birthday or work anniversary (you choose what you want to celebrate). - Health comes first
Health insurance according to your location of work;
Access to iFeel, a technological platform for mental wellness offering online psychological support and counseling.
-
Global Customer Marketing Manager
hace 4 semanas
Barcelona, España Docplanner A tiempo completoJob Description Position Overview We are seeking a proactive and experienced Customer Marketing Specialist to join our marketing team.The ideal candidate will have a strong background in customer marketing within the SaaS industry, with a particular focus on upsell and cross-sell initiatives.This role will be crucial in developing and executing global...
-
Global Customer Marketing Manager Lead
hace 6 días
Barcelona, Barcelona, España Docplanner A tiempo completoDocplanner, a leader in healthcare technology, is seeking an experienced Global Customer Marketing Manager to drive customer engagement and revenue growth. This role will be crucial in developing and executing global marketing strategies.Key Responsibilities:Upsell and Cross-Sell Initiatives: Manage upselling and cross-selling projects within the existing...
-
Global Customer Marketing Manager
hace 3 semanas
Barcelona, España Docplanner A tiempo completoYou might have heard about us, but with a different name: Doctoralia.It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients?We jumped in and we empowered patients by giving them access to leave and read reviews about their visit.We then provided doctors with the technology to manage bookings easily and save...
-
Global Customer Marketing Manager
hace 4 días
Barcelona, España Docplanner A tiempo completoYou might have heard about us, but with a different name: Doctoralia.It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients?We jumped in and we empowered patients by giving them access to leave and read reviews about their visit.We then provided doctors with the technology to manage bookings easily and save...
-
Global Customer Marketing Manager
hace 3 semanas
Barcelona, España Docplanner A tiempo completoYou might have heard about us, but with a different name: Doctoralia. It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients? We jumped in and we empowered patients by giving them access to leave and read reviews about their visit. We then provided doctors with the technology to manage bookings easily and save...
-
Global Customer Marketing Manager
hace 5 días
Barcelona, España Docplanner A tiempo completoYou might have heard about us, but with a different name: Doctoralia. It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients? We jumped in and we empowered patients by giving them access to leave and read reviews about their visit. We then provided doctors with the technology to manage bookings easily and save...
-
Global Customer Marketing Manager
hace 3 días
Barcelona, España Docplanner A tiempo completoYou might have heard about us, but with a different name: Doctoralia. It all started 10 years ago when we asked ourselves: is anyone in healthcare thinking about patients? We jumped in and empowered patients by giving them access to leave and read reviews about their visit. We then provided doctors with the technology to manage bookings easily and save time,...
-
Global Customer Marketing Strategist
hace 1 semana
Barcelona, Barcelona, España Docplanner A tiempo completoJob OverviewWe are seeking a highly skilled and experienced Global Customer Marketing Strategist to join our marketing team at Docplanner. As a key member of the team, you will play a crucial role in developing and executing global marketing strategies to drive customer engagement and revenue growth.
-
Global Customer Marketing Manager
hace 4 días
Barcelona, España Docplanner A tiempo completo.You might have heard about us, but with a different name: Doctoralia. It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients? We jumped in and we empowered patients by giving them access to leave and read reviews about their visit. We then provided doctors with the technology to manage bookings easily and save...
-
Global Customer Marketing Manager
hace 5 días
Barcelona, España Docplanner A tiempo completo.You might have heard about us, but with a different name: Doctoralia. It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients? We jumped in and we empowered patients by giving them access to leave and read reviews about their visit. We then provided doctors with the technology to manage bookings easily and save...
-
Global Customer Marketing Leader
hace 1 semana
Barcelona, Barcelona, España Docplanner A tiempo completoJob Summary:">We are seeking a skilled Global Customer Marketing Manager to join our team. The ideal candidate will have experience in customer marketing within the SaaS industry, with a focus on upsell and cross-sell initiatives.Main Responsibilities:">">Develop and execute global marketing strategies to drive customer engagement and revenue growth.">Manage...
-
Global Customer Marketing Specialist
hace 2 meses
Barcelona, España Docplanner A tiempo completoJob Description Position Overview We are seeking a proactive and experienced Customer Marketing Specialist to join our marketing team.The ideal candidate will have a strong background in customer marketing within the SaaS industry, with a particular focus on upsell and cross-sell initiatives.This role will be crucial in developing and executing global...
-
Global Marketing Manager
hace 2 meses
Barcelona, España Catenon A tiempo completoLeading FMCG Company in Barcelona is looking for a Global Marketing Manager. The Global Marketing Manager will be in charge of managing Global Markets in the Company's categories. Global Marketing Manager Barcelona (Spain) Ref: IT99817011 October 16, 2024 MASS COMMODITIES FUNCTIONS Managing the Global Markets for the company’s various categories....
-
Global Marketing Manager
hace 1 mes
Barcelona, España Catenon A tiempo completoLeading FMCG Company in Barcelona is looking for a Global Marketing Manager.The Global Marketing Manager will be in charge of managing Global Markets in the Company's categories.Global Marketing ManagerBarcelona (Spain)Ref: IT99817011 October 16, 2024 MASS COMMODITIESFUNCTIONSManaging the Global Markets for the company's various categories.Leading diverse...
-
Global Customer Marketing Expert
hace 7 días
Barcelona, Barcelona, España Docplanner A tiempo completoCustomer Marketing Specialist Job OverviewWe are seeking a proactive and experienced customer marketing professional to join our team.Main Responsibilities:Upsell and Cross-Sell InitiativesSegmented and Targeted CommunicationLead Generation and Inbound MarketingGrowth ContributionThe ideal candidate will have a strong background in customer marketing within...
-
Global Marketing Manager
hace 2 meses
Barcelona, España Catenon A tiempo completoLeading FMCG Company in Barcelona is looking for a Global Marketing Manager. The Global Marketing Manager will be in charge of managing Global Markets in the Company's categories.Global Marketing ManagerBarcelona (Spain)Ref: IT99817011 October 16, 2024 MASS COMMODITIESFUNCTIONSManaging the Global Markets for the company’s various categories.Leading...
-
Global Marketing Manager
hace 4 semanas
Barcelona, España Catenon A tiempo completoLeading FMCG Company in Barcelona is looking for a Global Marketing Manager. The Global Marketing Manager will be in charge of managing Global Markets in the Company's categories.Global Marketing ManagerBarcelona (Spain)Ref: IT99817011 October 16, 2024 MASS COMMODITIESFUNCTIONSManaging the Global Markets for the company’s various categories.Leading...
-
Global Customer Marketing Expert
hace 2 semanas
Barcelona, Barcelona, España Docplanner A tiempo completoUnlock growth opportunities as a key player in our marketing team. We're seeking a seasoned Customer Marketing Specialist to drive engagement and revenue expansion. Key ResponsibilitiesDevelop and execute global marketing strategies to boost customer engagement and revenue growth.Manage upselling and cross-selling projects to maximize revenue from existing...
-
Social Media
hace 2 semanas
Barcelona, España Global Human Consultants A tiempo completo.Solicitar Oportunidad Laboral: Social Media & Customer Engagement Manager Ubicación: Barcelona Departamento: Marketing Reporta a: Marketing Manager Sobre la empresa: Nuestro cliente es una empresa multinacional líder en el sector de productos para bebés, especializada en el diseño y desarrollo de soluciones innovadoras para el cuidado infantil. Con un...
-
Global Customer Marketing Strategist
hace 1 semana
Barcelona, Barcelona, España Docplanner A tiempo completoAbout DocplannerWe are a dynamic company that seeks a seasoned Customer Marketing Strategist to join our marketing team.About the RoleThe ideal candidate will have a strong background in customer marketing within the SaaS industry, with a focus on upselling and cross-selling initiatives. This role will be crucial in developing and executing global marketing...
