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product manager
hace 3 meses
CaixaBank es un grupo financiero con un modelo de banca universal socialmente responsable con visión a largo plazo, basado en la calidad, la cercanía y la especialización, que ofrece una propuesta de valor de productos y servicios adaptada para cada segmento, asumiendo la innovación como un reto estratégico y un rasgo diferencial de su cultura, y cuyo posicionamiento líder en banca minorista en España y Portugal le permite tener un rol clave en la contribución al crecimiento económico sostenible.
¿Qué proyectos desarrollamos?CaixaBank es la entidad financiera líder del mercado español y queremos ser el líder europeo en experiencia financiera digital, como siempre con la responsabilidad y compromiso social que nos caracteriza.
Ya hemos estado reconocidos en varias ocasiones por nuestra app pero no nos conformamos y aspiramos a seguir innovando para ofrecer la mejor oferta de productos financieros de forma digital a nuestros clientes.
Para ser líderes europeos en experiencia financiera digital estamos reforzando nuestros equipos digitales de primer nivel con los mejores perfiles para llegar al nivel más alto en oferta de servicios financieros digitales.
Estamos un buscando un Product manager que tendrá como objetivo que los journeys de captación de cliente sean la mejor bienvenida a la entidad para los nuevos clientes.
¿Quieres formar parte?
¿Qué harás?
- Liderar las iniciativas para la captación de nuevos clientes.
- Garantizar la mejor experiencia de los journeys de captación para generar la mejor primera impresión (de este primer contacto con el usuario puede depender su posterior vinculación)
- Identificar y solucionar de forma creativa oportunidades de mejora para la captación de clientes.
- Identificar y priorizar las oportunidades para el incremento de la captación de clientes por cualquier canal.
- Proponer la estrategia de venta de tu responsabilidad al Senior Product Manager, Director de Ventas Digitales y al responsable de negocio.
- Estar a la última en las tendencias del mercado en identificación digital de clientes y verificación de identidad, así como en la normativa aplicable para proponer nuevas soluciones.
- Construir casos de negocio que respalden nuevas iniciativas para conseguir los objetivos de captación.
- Identificar nuevas formas para captación de clientes.
- Proponer el road map para los siguientes desarrollos en base a análisis cuantitativos y cualitativos alineando múltiples stakeholders.
- Monitorizar diariamente la captación de clientes, los puntos de fuga, el abandono, los posibles impactos técnicos.
- Conseguir los objetivos cuantitativos de venta, gracias a la ejecución del backlog definido en los tiempos necesarios.
- Balancear necesidades de negocio con la experiencia digital del cliente para construir los mejores customer journeys de alta de nuevo cliente.
- Coordinar un equipo multidisciplar para la exitosa comercialización de tu producto.
- Gestionar el detalle de varios frentes de trabajo sin perder la foto global estratégica.
- Definir las iniciativas prioritarias y necesarias para la mejora de tu producto así como definir las funcionalidades/historias de usuario necesarias para el desarrollo de cada iniciativa
- Construir, no solo la captación, si no que tendrás que definir la experiencia end to end una vez captado.
- Mínimo 4 años en Product Management, roles con gestión y priorización de backlog o consultoría estratégica
- Plus si tienes experiencia en sector financiero
- Capacidad para la gestión de proyectos complejos (organizar, ordenar, planificar y definir) las diferentes etapas de las iniciativas.
- Persona con sensibilidad en UX y UI.
- Capacidad para la identificación de riesgos existentes en base a la normativa aplicable, así como gestionar los controles necesarios para garantizar la correcta comercialización del producto.
- Capacidad de gestionar varias prioridades al mismo tiempo en un entorno cambiante
- Altas capacidades analíticas, formado en STEM o ADE
- Altas capacidades verbales y de comunicación
- Orientación a los resultados comerciales
- Persona resolutiva con entusiasmo y compromiso
- Inquietud en la mejora continua y en poner en práctica nuevas maneras de hacer con claro foco en resultados
- Capacidad de trabajo en entornos ágiles
- Formar parte del Banco más innovador en Europa Occidental 2021 según los premios The Innovators de la revista estadounidense Global Finance.
- Desarrollar una carrera profesional interna.
- Programa de onboarding y seguimiento de desarrollo profesional, con evaluaciones individuales.
- Programa de desarrollo formativo individualizado. Acceso a nuestra plataforma online de formación con un amplio catálogo autoformativo, para que tu aprendizaje sea continúo.
- Atractivo paquete de beneficios sociales: seguro de salud, plan de pensiones, ayuda de estudios y condiciones financieras preferentes.
- Retribución flexible aplicada a transporte, formación, idiomas, entre otros.
- Medidas de flexibilidad
