Nespresso - Business Developer B2B

hace 1 mes

Esplugues de Llobregat, Barcelona, España Nestle A tiempo completo

POSITION SNAPSHOT

  • Location: Esplugues de Llobregat, Barcelona, Spain
  • Company: Nespresso
  • Full-time

POSITION SUMMARY

  • Establish Nespresso as the leading coffee brand in the addressable market for Out of Home in the segment of Offices.
  • Co-pilot together with the local distributor a sustainable, profitable growth in a proactive way, defining the local commercial strategy by seizing business opportunities and coordinating the internal/external team and related support functions effectively and positioning Nespresso as a premium sustainable brand in terms of consideration and conversion to new customers in Office segment.

A DAY IN THE LIFE ...

  • Strategy definition and Execution (together with the local distributor):
  • Co-pilot and follow-up the development, implementation and execution of the vision and strategy for the Nespresso B2B business for the addressable Offices channels in the market together with the local distributor.
  • Ensure the adequate market's distribution network according to the Channel & Distribution strategy, understanding local Ways of Workings and needs together with global priorities.
  • Collect market & competitive intelligence and share local specificities at an international level. Be a center of expertise of the channel and share internally international Best Practices.
  • Effectively collaborate with B2C in view to overall brand/business development and management of shared services. Integrate the B2B/B2C into OOH opportunities.
  • Build Lead generation strategy together with distributor and B2B communication manager for Offices Segment
  • Commercial Drive:
  • Participate in key negotiations with main customers/prospects in all the sales argumentations for convincing from the Brand (quality, image, sustainability, experience, differentiation from competitors, etc,).
  • Participate at an international level to the elaboration and realization of marketing/sales projects in coordination with the local distributor.
  • Build together the Commercial Plan with the Distributor.
  • Drive E-comm B2B Strategy for Office Segment as a driver of acquisition and experience generator.
  • P&L Management:
  • Continuously monitor budget spend as per Operational Plan (OP) in terms of quantitative achievements vs targets and qualitative respect of corporate audit guidelines.

ARE YOU A FIT?

  • University degree in Commercial, Sales, Marketing, Economics or equivalent.
  • Extensive commercial experience including marketing and sales.
  • OOH Experience/Knowledge
  • Direct sales experience in a similar business model
  • Experience in negotiation
  • Stakeholder management in a matrix organization
  • P&L accountability

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