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Senior Marketing Manager, Gsp
hace 3 meses
The RingCentral Product Marketing team is responsible for building and leading outstanding go-to-market fuelled with storytelling, solution based customer proof points, strong market and competitive analysis and smart growth plans as well as performing commercial management that drives customers ensuring maximum value and return from investments for RingCentral.
We're recruiting for a German speaking Product Marketing Manager to join the team to be accountable for RingCentral Office and also our Strategic Partner Atos.
This is a high collaboration role closely coordinating activities with Product, Marketing, Sales and Channel Partner functions with the aim of delivering innovative messaging, positioning and product marketing strategies to achieve fast customer adoption of RingCentral services.
The role will also have end to end accountability for changes to the value proposition across EMEA.Key Responsibilities
- Accountable for the overall success of RingCentral Office across EMEA working with the product team to define the positioning, gotomarket messaging and plans, naming and strategies.
- Build a strategy for RingCentral Office and manage delivery of the proposition roadmap, working with the other product marketing teams globally.
- Identify and advance relevant business opportunities based on deep customer and market understanding
- Lead and champion engagement with those opportunities and propositions cross functionally, to ensure successful delivery.
- Define the customer value proposition for RingCentral Office and maximise the customer benefits from effectively defining, positioning and optimising the proposition.
- Develop a rich understanding of the market, analysing customer and competitor trends in intricate detail, and gleaning insight that is powerful and compelling.
- Lead the creation of exciting, innovative product launch plans, fuelled with storytelling and customer references to drive demand generation and pipeline.
- Act as a key contact for the product and marketing organization to provide content, customer insights and feedback as they create innovative marketing campaigns, SEO, web design persona development and target marketing refinements.
- Partner with Product Management to define key functionality and benefits into core product marketing messages.
- Partner with other functions to develop consistent, standard, awardwinning product marketing materials, effective sales training materials and engaging product demonstrations/examples
- EMEA ambassador of RingCentral Office, contribute to exceptional RingCentral content and thought leadership, represent the product at events.
- Strong knowledge of the software industry (SaaS)
- Fluent German and English Speaker
- People leadership skills able to instil trust, belief, confidence and drive into a worldwide team, working in a matrix
- Experience launching new technology products to disrupt markets through innovative ideas balanced with market research.
- Proven creative thinker that independently generates and executes on innovative marketing ideas.
- Proven track record in crafting compelling positioning and thought leadership content.
- Strong communication and writing skills in English and ability to work across business lines, presenting to executive leadership and at different levels of management.
- Exceptional team player with proven ability to lead through influence.
(NYSE:
RNG) provides cloud computing based business phone systems designed for today's mobile and distributed business world. The RingCentral technology platform eliminates the need for expensive and technically complex on-premise legacy phone systems.
By combining a hosted, multi-extension business phone system with advanced voice and fax functionality, RingCentral simplifies business communication for modern, flexible business environments.
RingCentral is an EEOC employer