Head of Marketing
Encontrado en: beBee S ES - hace 1 mes
Buscamos a un@ apasionad@ y experimentad@ Head of Growth con experiencia en Startups o Scaleups para liderar nuestras iniciativas de generación de leads y gestión de marca. Como parte fundamental de nuestro equipo, serás responsable de diseñar y ejecutar estrategias innovadoras que impulsen el crecimiento de la empresa, aumenten la visibilidad de la marca y generen oportunidades de negocio.
Si eres un/a apasionado/a del Growth con un enfoque estratégico y creativo, y buscas unirte a una empresa que impulsa el éxito de las Pymes a través de la tecnología, te invitamos a formar parte de nuestro equipo en ORBDI
¿Cuáles serán tus principales responsabilidades?
Liderar el equipo de Growth de ORBIDIDesarrollar y ejecutar estrategias efectivas de captación a través de canales de paid marketing, inbound marketing y otras tácticas digitales.Desarrollar y ejecutar estrategias efectivas de recomendación y referidos.Colaborar estrechamente con el equipo de ventas para asegurar una transición fluida de leads a clientes potenciales.Analizar y optimizar constantemente el rendimiento de las campañas para maximizar la eficacia y el retorno de la inversión.Diseñar y ejecutar iniciativas de branding que fortalezcan la presencia de ORBIDI en el mercado.Supervisar la presencia digital de la marca, asegurando una imagen coherente y atractiva en todos los canales.Colaborar con el equipo de contenido para crear material atractivo y relevante que resuene con nuestro público objetivo.Trabajar en estrecha colaboración con los equipos de ventas, customer success y tecnología para alinear estrategias y objetivos.Participar en la creación de materiales de marketing que apoyen las iniciativas de retención de clientes y upsell.
Lo que te hará triunfar:
Experiencia demostrada en la generación de leads y gestión de marketing, preferiblemente en entornos Startup/Scaleup B2BExperiencia previa gestionando equipos de marketing y trabajando con colaboradores externosConocimiento profundo de las tácticas y plataformas de paid marketing e inbound marketing.Habilidades analíticas para evaluar el rendimiento de las campañas y optimizar estrategias.Experiencia en la creación y ejecución de estrategias de branding.Excelentes habilidades de comunicación y colaboración interdepartamental.Familiaridad con herramientas de análisis y gestión de campañas
¿Qué ofrecemos?
Oportunidad de liderar y dar forma a las estrategias de marketing de una empresa innovadora.Contrato indefinido con un competitivo salario fijo + bonus en función a resultadosAmbiente de trabajo colaborativo y dinámico.Desarrollo profesional y oportunidades de crecimiento.Modalidad híbrida 2 días en remoto / 3 en presencial
Sobre ORBIDI
ORBIDI es una startup de tech-marketing con la misión de ayudar a autónomos y pequeñas empresas a crecer y mantenerse competitivas en el mercado, a través de soluciones de marketing digital potenciadas con tecnología e Inteligencia Artificial.
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