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Role summaryOwn end-to-end growth through acquisition and revenue impact. Responsible for demand generation, experimentation, and scalable marketing systems across paid, organic, lifecycle, and partnerships. Accountable for growth targets with full ownership of strategy, execution, and optimization.Cualquier información adicional que necesite para este trabajo se encuentra en el texto a continuación. Asegúrese de leerla detenidamente y luego envíe su solicitud.Core responsibilitiesDefine and execute the growth strategy aligned with ARR, CAC, LTV, and ROAS targets.Own acquisition channels: Paid Media (Meta, Google, TikTok), SEO, Content, Influencers, Partnerships.Design and run experimentation frameworks (hypotheses, A/B tests, lift measurement, scaling rules).Build and optimize funnels: awareness → conversion → revenue.Own creative strategy with agencies and internal teams (briefs, variants, testing cadence).Collaborate with Product and Data to improve conversion rates and attribution accuracy.Own lifecycle marketing (email, push, WhatsApp, in-app) with revenue impact.Report weekly on performance, learnings, and next bets; manage budgets and forecasts.Success metricsNew ARR / MRR growth.CAC and LTV/CAC improvement.Channel-level ROAS and scalability.Funnel conversion rates.Experiment velocity and win rate.Required profile4+ years in Growth Marketing or Performance Marketing roles.Strong analytical skills; fluency with dashboards, attribution, and cohort analysis.Proven experience scaling paid channels profitably.Experience working with product, data, and creative teams.High ownership mindset; execution-driven.Nice to haveExperience in SaaS or AI-driven products.Familiarity with experimentation platforms and CDPs.Experience managing agencies and freelancers.What success looks like in 90 daysClear growth roadmap with prioritized channels and experiments. xohynlmStable acquisition engine with measurable ROI.Baseline metrics established and improving.
