KAM Madrid

KAM MADRID

MADRID

Our "Why"

At WD-40 Company we believe that purpose-driven, passionate people guided by our values create amazing outcomes. Our "why" is refreshingly simple - we exist to create positive lasting memories in everything we do. We solve problems. We make things work smoothly. We create opportunities. How we achieve our "why" is by cultivating a tribal culture through learning, teaching and living our values.

Since 1953, our formulation remains a secret. It is no secret that our passion for our people, culture, and brands is what distinguishes us. WD-40 Company has best-in-class products and we seek best-in-class talent.

Snapshot of What We're Looking For

Do you have what it takes to become a big cog in our WD-40 wheel?

We're looking for a Key Account Manager (KAM) for the Trade channel in the Central Spain territory (Madrid, Valladolid, Toledo, Zamora, Salamanca, Palencia, Segovia, Guadalajara, Ávila). He/she must be a strategic, proactive commercial leader who can build growth plans and make them happen.

He/She will be responsable
for developing and executing 12–24-month national sales program
s
within Trade (distributors, hardware stores, industrial supplies, wholesalers and buying groups) to achieve/exceed Revenue and EBITDA targets. You'll work closely with Marketing to align customer plans with our 5-year strategy, and you'll lead a GPV while coordinating external merchandisers.

If you're a strategic, hands-on KAM who loves building customer growth plans, negotiating smartly, and executing with excellence, we'd like to meet you.

The role Will be located in Madrid with 60-70% of travel.

What you'll do

• Own and grow key Trade accounts to deliver Revenue and EBITDA targets, partnering with Strategic Account Managers on account planning when needed.
• Build 12–24-month commercial plans and turn them into execution: promotions, distribution, visibility, pricing and customer development.
• Sell consultatively: identify customer needs and deliver solution-based, category-led proposals, using market, shopper, digital and POS insights.
• Create end-user demand through customer-specific marketing plans, based on sales analysis, digital performance and in-store data.
• Lead activation excellence: manage campaigns, trade shows, sampling, training, displays, in-store and online execution, and e-commerce rollouts in coordination with Marketing.
• Run the business with discipline: account plans, P&L ownership, forecasts, budget control and performance tracking.
• Negotiate and manage contracts (rebates, logistics, promotions, special terms) and ensure compliance.
• Drive operational readiness: logistics, distribution, availability, stock, and commercial activations with customers.
• Boost digital presence: review customer content, guide website setups and recommend improvements.
• Lead people and execution on the ground: manage a GPV and lead external merchandisers across channels.
• Ensure compliance with applicable regulations (GDPR, hazardous goods, etc.).

What we're looking for?

Must-haves

• 5+ years of relevant commercial experience in FMCG/consumer goods business development, including opening new opportunities and growing existing customers
• Strong experience in Trade / distribution environments (hardware, industrial supply, wholesalers, buying groups, DIY/retail distribution or similar)
• Solid understanding of Category Management and Trade Marketing execution (in-store + online)
• Fluent English (minimum B2)
• Valid driving license
• Comfortable with 80% travel across the Madrid region

Nice to have

• University degree (MBA a plus)
• Experience in Key Accounts in FMCG / DIY retail distribution
• Commercial exposure to automotive wholesale, hardware, industrial channels or similar
• Good command of MS Office and CRM/ERP tools

Skills that will make you successful

• Relationship building, influence and negotiation in technical/direct or indirect sales
• Strong numerical and analytical skills (forecasting, margin analysis, P&L, trend analysis, market studies)
• Strong communication and presentation skills
• Ability to plan and adapt priorities under tight deadlines
• Problem-solving mindset, ownership and accountability
• Resilience, perseverance and learning agility
• Team orientation and leadership capability

Do You Align With Our Values?

Please, only consider employment with WD-40 Company if you feel as strongly about our values as we do: We live, breathe, and play by our values
every day
.

• We value doing the right thing.
• We value creating positive lasting memories in all our relationships.
• We value making it better than it is today.
• We value succeeding as a Tribe while excelling as individuals.
• We value owning it and passionately acting on it.
• We value sustaining the WD-40 Company economy.

If you believe you share our values, have the skills and experience to make a difference and want to be part of a passionate and dynamic team, please apply adding a COVER LETTER to explain why you are the right candidate and how you will make the difference and sending them to