Social Media Manager

POSITION: Social Media Manager

LOCATION: London

TERM: Permanent

ABOUT 54GROUP:

54 is a sports and entertainment agency operating across five regions and eight offices: United Kingdom (London), Europe (Sotogrande, Spain), MENA (Riyadh, Saudi Arabia & Dubai, United Arab Emirates), APAC (Singapore & Adelaide, Australia) and USA (West Palm Beach, Florida & New York). It works with rights holders, governing bodies, household brands and major investors who share its belief in the power of sport. 54 comprises three service areas each consisting of two divisions: 1. Strategic Advisory (Consultancy and Data & Insights), 2. Asset Optimisation (Operations and Commercial), 3. Activation & Engagement (Events and Marketing). At its core, the company has an unwavering belief in embracing the opportunities offered by pushing at the edges of conventional wisdom to turn the improbable into the unignorable.

ROLE OVERVIEW:

The opportunity exists for an enthusiastic, driven, and creative Social Media Manager to join the 54 Social Media Team, assisting with the creation, management and delivery of clients' campaigns, advertising, communications, marketing, sponsorship, and events activity through key social channels.

The desired candidate will report into the Social Media Senior Account Director and will be based from the 54 office in London, however, 54 will be managing events across the world, and the candidate will be required to spend periods of time on the ground at these events throughout the year.

A comprehensive knowledge and understanding of digital trends, advertising, marketing and the wider golf, padel, or sports industry is required, and the preferred candidate will hold 3+ years of dedicated social media marketing experience. Strong written and verbal skills are essential, as well as the ability to create and deliver exciting and innovative digital campaigns focusing on Instagram, Facebook, Twitter, TikTok, YouTube and LinkedIn.

KEY ROLES AND RESPONSIBILITIES:

The role requires a dynamic skill set, and the ability to work to timeframes across a busy event series to deliver:

• Management of day-to-day event social media channels and campaigns:

o Copywriting

o Analysis and reporting

• Management of content creation initiatives alongside creative and production teams

o Video, graphics, and animation

• Creation of regular reports on campaign performance
• Development of content/publishing calendars
• Budget management
• Client Liaison / Account Management

o Update work in progress (WIP) documents

o Provide regular updates to Client and manage regular conference calls and meetings

• Partner Management

o Support Partnership Managers with partner and sponsors relations

o Consider intricacies of each Event partner when conceptualising ideas and timings

§ Communication channels, product, audience profiling, tone of voice etc.

• Research & Analysis

o Regularly update plans based on new technology and concepts

• Team Liaison

o Communicate regularly with Event team and senior management

§ Including Marketing Director, Partnership Director, Tournament Director, Head of Advertising, PR and Communications Director

54 is a sports and entertainment agency operating across five regions and eight offices: United Kingdom (London), Europe (Sotogrande, Spain), MENA (Riyadh, Saudi Arabia & Dubai, United Arab Emirates), APAC (Singapore & Adelaide, Australia) and USA (West Palm Beach, Florida & New York). It works with rights holders, governing bodies, household brands and major investors who share its belief in the power of sport. 54 comprises three service areas each consisting of two divisions: 1. Strategic Advisory (Consultancy and Data & Insights), 2. Asset Optimisation (Operations and Commercial), 3. Activation & Engagement (Events and Marketing). At its core, the company has an unwavering belief in embracing the opportunities offered by pushing at the edges of conventional wisdom to turn the improbable into the unignorable.

ROLE OVERVIEW:

The opportunity exists for an enthusiastic, driven, and creative Social Media Manager to join the 54 Social Media Team, assisting with the creation, management and delivery of clients' campaigns, advertising, communications, marketing, sponsorship, and events activity through key social channels.

The desired candidate will report into the Social Media Senior Account Director and will be based from the 54 office in Sotogrande, Spain, however, 54 will be managing events across the world, and the candidate will be required to spend periods of time on the ground at these events throughout the year.

A comprehensive knowledge and understanding of digital trends, advertising, marketing and the wider golf, padel, or sports industry is required, and the preferred candidate will hold 3+ years of dedicated social media marketing experience. Strong written and verbal skills are essential, as well as the ability to create and deliver exciting and innovative digital campaigns focusing on Instagram, Facebook, Twitter, TikTok, YouTube and LinkedIn.

The role requires a dynamic skill set, and the ability to work to timeframes across a busy event series to deliver:

• Management of day-to-day event social media channels and campaigns:
• Copywriting
• Analysis and reporting
• Management of content creation initiatives alongside creative and production teams
• Video, graphics, and animation
• Creation of regular reports on campaign performance
• Development of content/publishing calendars
• Budget management
• Client Liaison / Account Management
• Update work in progress (WIP) documents
• Provide regular updates to Client and manage regular conference calls and meetings
• Partner Management
• Support Partnership Managers with partner and sponsors relations
• Consider intricacies of each Event partner when conceptualising ideas and timings
• Communication channels, product, audience profiling, tone of voice etc.
• Research & Analysis
• Regularly update plans based on new technology and concepts
• Team Liaison
• Communicate regularly with Event team and senior management
• Including Marketing Director, Partnership Director, Tournament Director, Head of Advertising, PR and Communications Director

• Competitive Salary
• Annual Discretionary Company Bonus – up to 8% - 3% Company & 5% Individual
• 33 days annual leave (+ public holidays), pro-rated
• Working hours will be from09.00 to 17.30 with an hour taken for lunch between 12.00 and 14.00

54 is a sports and entertainment agency operating across five regions and eight offices: United Kingdom (London), Europe (Sotogrande, Spain), MENA (Riyadh, Saudi Arabia & Abu Dhabi, United Arab Emirates), APAC (Singapore & Adelaide, Australia) and USA (West Palm Beach, Florida). It works with rights holders, governing bodies, household brands and major investors who share its belief in the power of sport. 54 comprises three service areas each consisting of two divisions: 1. Strategic Advisory (Consultancy and Data & Insights), 2. Asset Optimisation (Operations and Commercial), 3. Activation & Engagement (Events and Marketing). At its core, the company has an unwavering belief in embracing the opportunities offered by pushing at the edges of conventional wisdom to turn the improbable into the unignorable.