Senior Social Media Manager

THE ROLE

If you're looking to fit in, this isn't it. If you're looking to stand out, please read on.

As the Chiliz Senior Social Media Manager, you will oversee the full social media ecosystem for one of the most disruptive brands at the intersection of Sports, Crypto, and Web3. This is a senior role with strategic ownership and creative influence across every channel where Chiliz shows up.

You'll shape the voice, direction, and cultural relevance of the brand, setting the strategy, guiding execution, and ensuring every post pushes the brand forward. From defining the long-term vision to amplifying high-stakes real-time moments, your work will speak to builders, founders, traders, fans, sports brands, creators, and innovators.

So, if you speak the language of social, understand how Gen Z thinks, know how to drive relevance in a crowded feed, and have a proven ability to deliver results and grow communities, we look forward to having you on our team.

Key Responsibilities:

Lead the Social Media Strategy

• Own and execute the global Chiliz social media strategy across X, Instagram, TikTok, LinkedIn, YouTube, and emerging platforms.
• Translate brand and business objectives into clear channel priorities, content pillars, and platform-first storytelling.

Content Leadership

• Lead the creation of high-impact organic content across text, image, and video formats.
• Craft compelling copy and direct creative executions that speak authentically to sports, crypto, and Web3 audiences.
• Brief and collaborate with the design and video teams to deliver standout social-first assets.

Community & Cultural Relevance

• Shape and maintain a strong, engaged community through active dialogue, sharp responses, and culture-aware communication.
• Identify opportunities for reactive content, trend-jacking, and real-time storytelling that elevate brand visibility.

Trendspotting & Cultural Intelligence

• Monitor platform shifts, algorithm updates, cultural moments, and social behaviours- using them to drive relevance and growth.
• Bring insights that translate into fresh content formats, new series, and experimentation.

Cross-Functional Collaboration

• Work closely with brand, campaigns, video, design, partnerships, and product teams to ensure alignment across all content.
• Support amplification of launches, events, announcements, and key company moments.

Web3 & Sports Expertise

• Communicate Chiliz Chain, Fan Tokens, developers, and Web3 concepts clearly and engagingly.
• Ensure every message simplifies the tech and amplifies the excitement.

Performance Optimisation

• Monitor KPIs, track analytics, and generate insights that inform ongoing strategy and content decisions.
• Test, learn, iterate, and refine to maximise impact across every platform.

Hands-On Excellence

• Step in with basic editing abilities for quick-turn content when speed matters.
• Maintain high creative standards even in fast-paced moments.

Team Leadership & Mentorship

• Support and guide other team members, contributing to an elevated and collaborative social media function.

Key Requirements:

• 3–6+ years of proven experience managing social media for high-growth brands or fast-moving industries.
• 1+ years of experience working within the cryptocurrency industry or a strong demonstrable interest and understanding of the crypto space.
• Proven ability to build and execute a global social media strategy aligned with brand, product, and campaign objectives.
• Strong understanding of audience segmentation, platform behaviours, and content formats across X, Instagram, TikTok, YouTube, and emerging channels.
• Experience turning brand positioning into scalable social storytelling.
• High-level taste and creative judgement for social-first content.
• Ability to brief design, copy, and video teams to produce platform-native assets that drive engagement and share ability.
• Strong copywriting skills for short-form, high-impact messaging.
• Ability to interpret analytics, identify patterns, optimise performance, and report insights clearly.
• Skilled in reactive content, trend-jacking, and real-time storytelling
• Comfortable working in a fast-paced environment with tight deadlines and constant experimentation.
• Ability to collaborate with brand, design, video, product, partnerships, and campaign teams to ensure alignment.
• Deep knowledge of sports culture, crypto/Web3 culture, and internet culture.
• Ability to speak authentically to global communities
• Up-to-date understanding of algorithms, platform updates, best-performing content types, and creator-driven trends.
• Strong organisational skills with experience running social calendars, content pipelines, and approvals in structured workflows.
• Fluency in English.

ABOUT US

Chiliz - the world's leading sports-focused blockchain Tech company, is leading the charge into Web3, building a global ecosystem where fans don't just watch the game, they become a part of it. If you're ready to put on your jersey and get to work alongside a dynamic global team, this could be the perfect match.

OUR BRANDS

Chiliz:
The backbone of our ecosystem, creator of Chiliz Chain - the Layer 1 blockchain that powers our vision of Web3 for sports and entertainment.

Fan Tokens:
Official Digital Assets for more than 70 of the world's biggest sports teams, including giants like Paris Saint Germain, Man City, FC Barcelona
.

The Web3 Fan Token Wallet and home of Fan Token rewards.

WHAT WE OFFER

The chance to join a global community of sports blockchain enthusiasts spanning 6 countries and over 40 nationalities, committed to building a vibrant, exciting Web3 future for sports alongside some of the biggest names on the planet. We're looking for team players who are happy to try, fail, and bounce back because a great team is all about the comeback.

We believe the interview process is a two-way street. Think of it as a draft where we're both trying to make the best pick. Our competitive salaries, wellness allowance, healthcare, and pension plans are just the tip of the iceberg. You'll be joining a diverse, global team, where flexibility and challenge are part of the playbook.

Ready to play? Let's get to work.