Creative Strategy Lead
hace 1 semana
About the role
- Acts as the strategic lead on high-impact creative campaigns and brand projects across multiple markets.
- Owns the end-to-end development of creative 360 strategies aligned with business and marketing goals.
- Translates insights, performance data, and cultural signals into briefs that inspire excellent creative work, ensuring message consistency and audience relevance.
- Collaborates closely with design, video, and other creative teams to turn ideas into polished, performance-driven assets.
- Serves as the main point of contact for internal and external stakeholders; presenting and defending creative strategies with confidence.
- Designs and implements scalable, data-informed methodologies ensuring process rigor and creative flexibility.
- Leads creative ideation, brainstorms, and strategic workshops with both internal teams and external partners.
- Writes and refines high-performing, conversion-driven copy tailored to each platform, channel, and audience.
- Evaluates campaign performance and produces learnings and optimizations to inform future creative direction.
- Continuously refines and improves internal strategic frameworks, processes, and documentation for scalability and impact.
- Integrates AI tools and performance analytics to test, optimize, and scale high-impact content formats.
- Mentors and trains other team members, helping them grow both strategically and creatively.
- Expert in innovation and automation in creative workflows, exploring how emerging AI technologies can enhance strategy, insight generation, and production efficiency.
About You
- Bachelor's degree or equivalent experience, ideally in communications, advertising, strategy, or a related field.
- 6+ years of experience in digital strategy, brand strategy, or creative strategy; agency or in-house.
- Bilingual in English; any additional language is a plus.
- Strong leadership skills with experience managing strategists, creatives, or cross-functional teams.
- Clear, compelling communicator; both in external and internal collaboration.
- Passion for turning abstract business goals into bold, executable creative visions.
- Strong grasp of digital trends, consumer behavior, and multi-platform campaigns.
- Curious and confident with AI and emerging technologies as tools to enhance creativity and efficiency.
- Analytical mindset with the ability to evaluate campaign performance and turn data into actionable insights.
- Proactive, detail-oriented, and adaptable to fast-paced environments with shifting priorities.
- Thinks in systems: able to design for scale while maintaining creative excellence.
- Bold thinking, cross-team collaboration, and a drive for innovation.
- Comfortable in a scale-up culture with fast decision-making and experimentation.
- Based in Madrid, or open to relocation.
Benefits & Perks:
- Opportunity to have a real impact in a high-growth global category leader
- 40% discount on all Fever events and experiences
- Work in a location in the heart of Madrid
- Home office friendly
- Responsibility from day one and professional and personal growth
- Great work environment with a young, international team of talented people to work with
- Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee.
- English and Spanish Lessons
- We have free food, drink and fruit at the office
- Possibility to receive in advance part of your salary by Payflow
- Gympass (Wellhub) Membership
#LI-Hybrid
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