Digital Marketing Strategy Manager
hace 1 semana
Digital Marketing Strategy Manager
As you contemplate your future, you might be asking yourself, what's the next step? Start your journey with us As part of the team, you will design and develop solutions for training and serving ML models. Become a part of our team and help us build the best ML platform possible. As part of your role, you will also be responsible for spreading knowledge within the Data Science Organization and ensuring best practices.
Why eDreams ODIGEO
Join the world's leading travel subscription platform
- Millions of customers every year across 44 markets – 5 brands – 7M members in Prime
- More than 100 million searches per day - Up to 6 billion daily AI predictions
- Over 1,600 employees – More than 60 different nationalities from all continents – 99% permanent contracts - 36 average age
We're the world's leading travel subscription platform. We pioneered Prime, the first and largest travel subscription programme, which has topped over 7.7 million members since launching in 2017. Prime members are subscribed to global travel, gaining access to a comprehensive multi-product offering for all their travel needs—including hotels, rail, flights, dynamic packages and car rental, among others— compounded by industry-leading flexibility features and exclusive, member-only benefits. This entire Prime experience is powered by a proprietary, industry-leading AI platform that delivers a smarter, hyper-personalised service and comprehensive travel experience globally to its members.
We run one of the biggest and most successful online marketing programs in Travel and we are among the top Google, Meta, TikTok advertisers by spend in Europe - with which we closely collaborate and our strong relationship with them allow us to develop ad-hoc projects and to access new features, products and technologies before they're widely released.
We're seeking a Digital Marketing Strategy Manager to join our Display & Video advertising area — a structured thinker and hands-on orchestrator who will drive seamless campaign execution across markets and channels. In this individual contributor role, reporting to the Head of Paid Acquisition Strategy, you will own one or more products (e.g. flights, hotels, trains, car rental) and/or strategic initiatives (e.g. drive brand awareness and consideration, position our brands in new markets, promote our apps, etc) and act as the right hand in enabling cross-functional alignment, improving planning and driving the development of our Upper/Mid-funnel strategy. You'll help getting insights on the market and competitors, shape acquisition tactics, elevate creative quality, organize delivery milestones, and ensure campaigns are well-structured from brief, to launch, to post-mortem. If you're ready to grow, build, and help shape how we scale paid campaigns at eDO, we're ready to take you there.
What you will do:
The Role's Key Responsibilities and Tasks
1) Campaign Orchestration & Project Management
- Orchestrate campaign execution across channels and markets.
- Own end-to-end campaign planning, from strategy and brief definition to delivery, QA and post-campaign review.
- Ensure timing, coordination, and quality of all campaign deliverables across teams and markets. Drive cross-functional alignment between Media, Product Marketing, Creative and Measurement to ensure seamless delivery.
- Manage key workstreams — including Campaign Kickoffs and Post-Mortems — ensuring agendas, documentation, and next steps are clear, structured, and actionable.
2) Marketing Strategy
- Define and oversee the rollout of the Full-Funnel framework, from pilot concepts to execution and scalability.
- Maintain and evolve the market and campaign Benchmark, covering creative trends, competitor tactics, formats, audiences, and media execution examples.
- Develop campaign briefs and oversee creative asset quality to ensure alignment with both brand positioning and performance objectives.
3) Process
- Improve internal ways of working by strengthening visibility, standardisation, and operational discipline.
- Contribute to the maintenance and evolution of campaign templates, planning frameworks, briefing models, and knowledge documentation.
- Keep the channel knowledge base updated to support learning, scalability, and operational efficiency across markets.
what do you need to succeed:
Job Requirements
Must-Have's
- 5+ years of experience in project management, campaign orchestration, or digital marketing operations.
- Hands-on experience coordinating multi-stakeholder workstreams and managing deadlines across teams.
- Solid understanding of digital paid media fundamentals (channels, formats, funnel logic, targeting, KPIs).
- Ability to turn complex input from multiple teams into clear next steps, timelines, and structured documentation.
- Excellent communication and stakeholder management skills, with confidence to align different teams around shared goals.
Good to have
- Experience working closely with creative teams on briefs, asset reviews, or content delivery.
- Exposure to full-funnel frameworks, awareness tactics, and brand-performance integration.
- Familiarity with campaign measurement concepts (conversion objectives, lift tests, incremental KPIs).
- Experience collaborating within cross-functional environments, including Marketing, Product, Creative or Analytics.
- A passion for operational excellence: ability to simplify complex workflows and make them scalable.
- Curiosity for creative best practices and enthusiasm for evaluating ad quality, formats, and storytelling.
- Strong documentation mindset: disciplined, detail-oriented, and committed to building processes that last.
- Adaptability and learning agility: enthusiastic about continuously improving and iterating how we work and deliver campaigns.
and what's in it for you?
The best talent deserves the best benefits
At eDO, we want you to be a part of our success story and great culture. Here's what we offer:
- A rewarding Compensation package Prime Plus membership, competitive salary and benefits package, including flexible benefits, performance-based bonuses, birthday day off, discounts and partnerships, relocation support and premium equipment with role-based selection options and device ownership through our equipment lifecycle program when it reaches its refresh cycle.
- Continuous learning to fuel your growth and explore new horizons Learn and grow with free Coursera access, soft skills workshops, tech training, leadership development, and more. Plus, enjoy a great onboarding program.
- Grow opportunities to empower your career, and unleash your potential Personalised career paths and the eVOLVE Program will help you discover, grow, and thrive. Internal mobility opportunities let you pursue horizontal career changes and promotions.
- Your Well-being is our priority. Embrace Freedom and Flexibility At eDO, we value flexibility, employee care, and transparency. We offer a hybrid home-office model focused on outcome, not time-in-seat. You'll be able to find the right work-personal life balance that suits you best.
- Work hard, party hard We believe in having fun and connecting with colleagues Join eDO for after-work events, padel tournaments, parties, and more. Create communities based on your passions, like sports and music. Come to work as you are, with no dress code, and enjoy free fruit, coffee, and tea at our offices.
- Enjoy a dynamic and healthy environment Be innovative, take risks, and share your ideas. Our diverse and open-minded teams support high performance, learning, and growth. You'll work in an Agile mindset environment with recognition at our core.
Wanna take a peek into what it's like to work at eDO? Follow us on LinkedIn and discover more about life at eDO
If you are ready for a career opportunity with unmatched benefits, continuous learning, and a supportive work-life balance, look no further Take your career to new destinations by applying now and help our diverse, inclusive, and passionate team shape the future of travel.
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. Our people are the key of our success. Each one of them is unique in their own way and the respect for their uniqueness is and will always be a passion and motivation. Don't meet every requirement? If you're excited about this role but you do not feel your experience aligns perfectly with all the requirements we strongly encourage you to apply nevertheless.
Apply now
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