Marketing Manager

Snowdrop Solutions Ltd, a global leader in location-based solutions, empowers some of the most prominent names in the Financial Services, Real Estate, Travel, and Transport sectors across Europe, Southeast Asia, and the Middle East.

Leveraging cutting-edge technology, we craft innovative products that positively impact the daily lives of millions of users. As part of an expanding enterprise with an increasingly international presence, Marketing plays a vital role in amplifying our global brand narrative and driving market visibility. We offer ample opportunities for career advancement for professionals looking to make a significant impact on a global scale.

We are looking for an experienced and strategic Marketing Manager to drive the company's digital strategy and enhance brand visibility across global markets. You will work closely with the Marketing Director and the Digital Specialist, taking ownership of key channels and coordinating efforts to ensure a consistent and impactful brand presence.

This role requires a professional who can ensure consistency across all brand touchpoints, driving both market positioning and lead generation, while leveraging digital tools and quality content.

Main Responsibilities:

• Integrated Strategy Development
  : Develop and implement marketing strategies and campaigns aligned with company objectives (lead generation, brand visibility, and positioning).

Conduct research to identify market trends, opportunities, and competitor activity to inform strategy.

Assist in planning and executing the annual corporate communication plan.

• Brand Positioning & Reputation
  : Enhance the company's market positioning through high-value content, strategic events, and strategic partnerships/sponsorships that reinforce its purpose and reputation.
• Digital Presence Coordination
  : Coordinate the brand's narrative and presence across digital channels, including institutional channels, ensuring a unified voice.

Key Functions:

• Email Marketing & Automation

Design, execute, and optimise the company's email marketing strategy, including segmentation, lead nurturing workflows, and newsletters, ensuring campaigns drive engagement and support commercial goals.

• Analysis, Reporting & Performance Monitoring

Monitor the performance of the corporate website and digital channels using tools such as Google Analytics, identifying optimisation opportunities and supporting data-driven decisions.

• Content & Web Support

Assist with the creation, editing, and proofreading of key marketing and corporate materials in Spanish and English (press releases, presentations, case studies, white papers, website copy). Support ongoing website updates, SEO efforts, and coordination with technical teams.

• Support for Other Marketing Activities

Provide support across broader marketing and communications initiatives, including event coordination (conferences, workshops, networking activities), media and partner relations (sponsorships, deliverables), and internal communication efforts aimed at strengthening team alignment and brand consistency.

Required Experience:

• Proven professional experience (+ 3 years preferred) in Marketing and/or Corporate Communications, with demonstrable experience in strategy execution and multi-channel management.
• High proficiency in English is essential (ideally C1/Proficiency, minimum B2 Upper-Intermediate). Spanish: Advanced proficiency, demonstrating excellent comprehension and writing abilities for creating contextually accurate and engaging content.
• Strong team player, highly organised, proactive, resourceful, results-driven, and excellent written and verbal communication skills.

Desirable Skills:

Familiarity and practical experience with the following tools is highly valued:

• Email Marketing & Automation:
   Mailchimp, HubSpot, or similar platforms.
• Analytics & Metrics:
   Google Analytics, Google Search Console, Google Tag Manager, Social Media Analytics suites (e.g., Meta Business Suite, LinkedIn Analytics).
• Digital Advertising Tools:
   Google Ads, LinkedIn Ads, and other relevant advertising platforms.
• AI Content & Efficiency:
  Experience leveraging Generative AI platforms (e.g., ChatGPT; Gemini, or similar) for content creation, research, optimisation and efficiency gains.
• Design/Content Creation (Basic/Intermediate):
   Canva or basic Adobe Creative Suite skills.
• Project Management:
   Asana, Notion, Trello, Monday, or similar tools.
• Office Suites:
   Google Workspace.

What We Offer:

• Competitive compensation package commensurate with experience.
• Permanent, full-time employment contract from day one (40 hours per week).
• Flexible working hours.
• Hybrid working model: Based in Seville (Spain), with a minimum of 2 days per week onsite attendance required (office located in Campana, Sevilla city centre)
• Hands-on experience in a real-world development environment.

Location:

Central Sevilla office near La Campana, city centre.