Rgm Manager Spain
hace 2 días
**Are You Ready to Make It Happen at Mondelēz International?**
**Join our Mission to Lead the Future of Snacking. Make It With Pride.**
You help execute the revenue management workstream to help us optimize the return on investment on our trade spend activities.
**How you will contribute**
You will:
- Work with customer teams to track progress towards revenue KPIs
- Complete promotional post evaluations in partnership with Finance and Marketing
- Support the Customer Planning Manager by providing regular reporting including volume tracking, trade spend, % promoted, seasonal in flight tracking
- Monitor revenue realization of any cost price increases
- Work with customer teams and Sales Finance to ensure all trade spend in the system is accruing correctly
- Attend customer forecast surgeries to understand customer dynamics and identify opportunities and risks to the plan
- Approve promotional activity in line with guidelines with regular reviews of promotional spend
**What you will bring**
A desire to drive your future and accelerate your career and the following experience and knowledge:
- Commercial and financial acumen
- Reducing complexity using an analytical, disciplined and collaborative approach
- Synthesizing multiple data points into a holistic position
- Organizing and prioritizing
- Problem solving
- Finding new and innovative solutions
- Working in a fast-moving consumer goods or consumer packaged goods environment a distinct advantage
- Customer and category knowledge a distinct advantage
**More about this role**
**What you need to know about this position**:
RGM is about taking an integrated approach to build disruptive scenarios and take breakthrough decisions to significantly affect revenue and profit by ensuring that there are the right products, in the right place, at the right price, to support broader business objectives.
Always result Oriented, bringing more focus on growth vs. cost optimization.
The Revenue Growth Management Manager will support the CP&A lead, MD and the local organization to make decisions on how to maximize the revenue potential and bottom-line impact of the business by utilizing consumer insights to develop pricing strategies aligned to brand and customer strategies and through optimization of revenue investments. This role will be responsible for driving results behind one of the organization’s most critical strategic pillars & build capabilities within the local team. The incumbent will serve as a key influencer and leader across the Spanish Team.
This position will work in close collaboration with Sales, Category Planning, Customer Activation, Sales Excellence, Marketing, Consumer & Shopper Insights, Sales Finance, being also a reference link for the Head of Sales of each channel.
The RGM manager will lead a team of 4 people and will focus on four main objectives:
- ** Pricing Strategy**: Developing and implementing effective pricing strategies to maximize revenue and profitability while remaining competitive in the market.
- ** Promotions Management**: Designing and managing promotional activities to drive sales volume and enhance brand visibility, ensuring they align with overall business goals.
- ** Ensuring the right mix of products** is available to meet consumer demand and maximize shelf space efficiency.
- ** Trade Investment**: Optimizing trade spend to ensure that investments in retailer partnerships and in-store promotions deliver the best possible return on investment.
- ** iPPA development** in close collaboration with Marketing to cover all Shopper and Consumer necessities.
**You will be accountable for**:
- Develop RGM in Spain, coordinating all Categories and bringing value to all RGM Global & European teams related meetings (Such as RGM Booster, RGM Tools, etc)
- REVENUE MANAGEMENT - **PROMO EFFICIENCY**-Analyze the performance of our promotion types to set guidelines that allow Sales and CP&A to use them in a better way, maximizing their impact on both revenue and market share aswel as efficiencies. Dual goal both in short term action and long term strategy to maximize Sustainability.
- REVENUE MANAGEMENT - **TRADE FUNDS OPTIMIZATION**-Data-driven process by which our brands and products can minimize spend while increasing ROI on their trade promotions. Co-work with the Sales responsible to propose and determine the most effective use of our budget at customer level to help lower cost per actions and increase return on promotional investment.
- REVENUE MANAGEMENT - **ACTIVE MIX** Commercial planning process that targets the most profitable mix of brands, packs and channels for customers and Mondelēz. Combining pricing and MSL into a full commercial execution plan that maximizes the growth opportunity. Leverage right format-pack-price to unlock growth in specific occasions and channels.
- REVENUE MANAGEMENT -** iPPA** Guide PPA analysis of our products to set guidelines that CP & Marketing can use to improve the performance of
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