Retail & Marketing Manager, Iberia
hace 6 días
Company Description
Universal Products & Experience is committed to attracting and retaining a diverse workforce of the highest caliber. We are committed to fostering equitable and inclusive environments that honor the experiences, perspectives, and uniqueness of each colleague.
At Universal Products & Experience EMEA, we are proud of our unique culture. We are inclusive, curious and creative; channeling a growth mindset in order to drive the commercial and develop our people. In order to achieve this culture, we live by our 3 values:
- **Being Human Matters to Us**:
- **Together We Can Achieve Anything**:
- **We Always Keep Growing**
**Job Description**:
**Key Responsibilities**
- Strategy_
- Development of local retail & marketing strategy by assigned retailer type and by category to achieve/supports organizational objectives including, market share, volume, revenue, placement and brand awareness
- Regular liaison with the Senior Category & Retail Director, Spain, Portugal, Italy, and Agents to ensure strategy alignment across business units and other accounts in and outside of the territory
- Maintain current knowledge of retail trends, key seasonalities, buying cycles and changing dynamics for local market
- Sales_
- Develop, maintain, and drive relationships with assigned key buyers and decision makers in conjunction with category teams to drive product placement in category and out of category
- Ownership of relationships with licensing and marketing functions within assigned local retail accounts
- Work on the creation and delivery of targeted retailer presentations to pitch, support or launch licensing programs
- Analysis of business performance for assigned key retail accounts and development of objectives and strategies to drive growth
- In conjunction with the Senior Category & Retail Director, identify new business opportunities across local retail base to support incremental revenue growth - new categories and growing retailers
- Joint business planning with key licensees to deliver retail plans and to ensure cross-category engagement/participation
- Attendance and presentation participation in licensee/ partner presentations
- Oversee and monitor retail financials in market including market share by retailer, overall retail sales by property and annual growth plans
- Marketing_
- Secure investment for assigned accounts from the local retail marketing budget, ensuring a maximum ROI
- Develop, present, and execute sales driving retail marketing initiatives for assigned local retailers in line with brand guidelines and individual retailer expectations - events, digital, print, radio, TV, cinema, social, trading banners, POS etc
- In conjunction with the Senior Category & Retail Director, brief and manage external agencies as appropriate, ensuring projects are delivered according to budget and on time
- Management of all local retail marketing approvals for assigned accounts and purchase orders
**Qualifications**:
- Licensing and/or retail background _essential_. Experience in e-commerce would be very appreciated
- Strong understanding of brand positioning and retail trends
- Excellent salesperson and commercial thinker
- Idea generator and ability to execute creatively
- Excellent communication and presentation skills
- Ability to multi-task in a busy environment
- Team Player
- Driven, passionate and highly motivated
Additional Information
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.
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