Global Digital Strategist

More than 40% of the food produced in the world is wasted. And that has a huge impact on the health of our planet, 10% of greenhouse gas emissions coming from food waste

At Too Good To Go, we have an ambitious goal: To inspire and empower everyone to fight food waste together. We are the world's #1 app for fighting food waste. We work with thousands of restaurants and food retailers to make their surplus food available to local consumers. The magic of Too Good To Go has been expanding rapidly across Europe and now also the US, with over 114 million meals saved across 17 countries to date.

We’re proud of what we’ve achieved so far, but did we mention the issue is huge? We are expanding our team as we speak. And that’s where you come in:
**We’re looking for an exceptional Global Digital Strategist to join the Global Marketing Team at Too Good To Go in Madrid.**

**As an expert in Digital Marketing and Media Strategy, you will help us to accelerate our growth and scale within our existing countries and into new markets to have the maximum impact. This role will be pivotal in that adventure.**

**Your role**

You will provide guidance and thought leadership throughout the digital ecosystem at Too Good To Go. You will review every element of how we do things and constantly strive to raise the bar. We’re in hypergrowth, so we need someone to identify the real problems, align teams around how to face them, create solutions with your partners, sell these ideas in and measure their impact.

You will be an excellent storyteller who is able to interpret complex data, listen to diverse opinions and guide an aligned team to higher performance.

**Your day-to-day tasks will consist of**:
1. Digital Strategy

Digital tech, consumer expectations, competitor activity and our hypergrowth state mean that things are constantly changing. You will need to be able to provide thought leadership to improve market and global activity across the full spectrum of digital activities from B2C acquisition, retention and activation to B2b lead generation, web optimization and beyond.

2. Process Improvement

It’s not just what we do, but how we do it. We need to coordinate and align. We need to make sure teams are motivated and have clarity. We need to make sure all the teams have all the things that they need to thrive, when they need it. A key part of this role will be to look into all of the processes that we operate, and look to see how we can make them more efficient, more transparent and fundamentally better

3. Guidance and Support

We have key touch points related to strategy, where you will need to be present and have an official role. You would need to be available for teams to ask questions and give them the best advice you can with the knowledge you have.

4. Cross Functional Outreach

No one succeeds in a vacuum and the Global Digital Marketing team works with all departments including tech, operations, legal, P&C, sales and success as well as the other global marketing functions to make sure we succeed as one team. You will need to be a bridge builder and a clear communicator to help us all succeed together.

5. Communications and Alignment

6. Facilitation

Creativity is the key to innovation but no one can succeed alone. This team believes that a team working together can create better solutions and gain more followeship than any one person. This role will need to set up and facilitate brainstorms, sharing and questions sessions to capture the best ideas and form them into tangible actionable plans.

**Requirements**:

- Relevant experience working in Digital Media, preferably in a tech company or a digital agency
- Excellent stakeholder management skills are essential and team leadership experience will be highly valued
- **Experience in the measurement of digital media performance**
- **Experience in paid acquisition.** You have already advised large paid acquisition budgets, implemented successful ad campaigns from start to finish and set-up a process to continuously improve them.
- **Deep knowledge of Google & Facebook Ads platforms**_. _You know the constraints and intricacies of those platforms and tracking pixels, conversion events, audiences (saved, custom & lookalike) and creatives (dynamic or simple) have no secrets for you.
- **Familiarity with analytics & BI tools**. You’re comfortable leveraging Google & Facebook analytics to measure the performance of your acquisition efforts and you’re able to find key insights in a sea of data.
- **Perfectly fluent in English**_. _**All our documents & communication is done in English in all the countries we operate in.
- **Pragmatic mindset**. You’re passionate, hands-on & autonomous. You take initiatives to get the job done, no matter how hard the problem seems.
- **Rigorous & focused**_. _You’re pragmatic, efficient and precise which allows you to iterate and find solutions quickly.
- **Highly analytical**_. _**You’re at ease with numbers and si