Sr. Marketing Automation Consultant

Kapturall is a fast-growing and industry-leading marketing operations agency offering a wide range of consulting services to help our clients fully leverage their Marketing Technologies, optimize their demand generation processes, and achieve their business objectives.

Our mission is to help Marketers be successful in combining marketing technologies and data to create meaningful relationships that generate revenue.

We believe a better workplace creates a better customer experience. We work hard, but also play hard and love to learn and have fun. We have a young, dynamic and collaborative team in which you will have the opportunity to grow Our team is truly international and multicultural: it includes people from 7 different countries speaking 7 languages in total.

We’re based in Madrid and work for mid-sized and enterprise companies from all over Europe and LATAM, in different industries such as Software and Technology, Higher Education, Financial Services, Manufacturing, etc.

**Role Overview**:
You will design and execute client engagements with the goal of improving marketing automation ROI, will work with our clients to evaluate their marketing needs and then utilize your vast experience and our best practices to build scalable, robust, and highly efficient marketing technology solutions. In addition to deep expertise in marketing automation platforms, you will have experience and proficiency in evaluating, integrating, managing, and consulting on the implementation and/or improvements of other marketing software solutions.

Confident, organized, persuasive, and go-getter, you will negotiate and communicate with business clients, vendors, and internal employees to ensure our high expectations are managed and critical objectives are addressed in a timely and professional manner.

**Key Responsibilities**:

- Work with clients to turn Marketo into a revenue driver, using best practices in marketing automation, lead management and revenue performance management.
- Collaborate with clients to identify issues and form hypotheses and solutions for presenting these findings and suggestions to clients with ample justification and practical advice. Document solutions, translate business needs into technical execution, receive feedback and present results.
- Create, implement, monitor and maintain dashboards of key success metrics, including revenue cycle analytics, marketing attribution reporting and ROI analysis.
- Strategizing and road mapping with client stakeholders to identify future needs and projects to advance in their marketing maturity journey.
- Conduct training and workshops with clients.
- Mentoring and collaboration with internal team members.
- Integrating third-party Marketing Technology solutions with our clients’ Marketo instance.
- Facilitating meetings, delivering informative, well-organized documentation and presentations, and effectively communicating in difficult and sensitive situations.
- +5 years of digital marketing experience.
- Minimum 2 years experience working with Marketo, Eloqua, Hubspot or Pardot and CRM platforms (preferably Salesforce and/or Microsoft Dynamics).
- MCE certified, Marketo Certified Solutions Architect, CRM certifications, are a plus.
- Expert knowledge of marketing technologies and industry best practices.
- Experience working with business owners in defining reporting and data & project requirements.
- Ability to prioritize and manage multiple priorities, projects, resources.
- Fluent in English with outstanding written and verbal communication abilities, both technical and business-oriented.
- Excellent presentation skills and ability to communicate in simple language to a variety of audiences.
- A relevant experience in a marketing operations management role is a plus.
- Strong analytical and quantitative skills.
- Detail-oriented and committed to high-quality standards.
- A flexible, positive attitude with the ability to adapt to an ever-changing environment.

**Perks and Benefits**:

- Permanent full-time contract
- Competitive salary based on responsibilities and experience + Bonus based on performance
- Continuous training on areas ranging from digital marketing to soft skills.
- Paid Marketo Engage Certification
- Regular after works and fun activities, such as escape rooms, wine testing, or simply hang out with your colleagues
- Paid gym membership
- Paid language classes
- Extra day off for your birthday
- Flexible working hours
- Our brand-new office is ready for you Whether you prefer the energy of in-person collaboration or the comfort of working from home, you choose what works best.

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