Social Media Strategist

**Job Description**:

- In MCCANN BARCELONA we are looking for a Social Media Strategist. We need someone who's proactive and creative, with a strategic and global vision of projects. They'll define and activate the relevant levers to connect brands with their audiences, by crafting strategic approaches that turn into actionable roadmaps. You should be passionate about and knowledgeable in technology and innovation, staying up-to-date with social media trends.In addition to defining strategies, you should have experience managing clients and resolving crises. Having **3 or more years of experience **in team management and collaborating with other departments and companies is a plus.

You should have worked with social ads (Google Ads / Meta Ads / LinkedIn Ads) and created KPI reports to present to clients, optimizing the strategy based on the results obtained.

**Responsibilities**
- Developing strategic plans for each client focused on managing their social media channels.
- Ensuring coherence in all actions to follow brand guidelines and meet brand objectives.
- Driving decision-making for project improvements.
- Leading a team to develop the project.
- Responsible for project execution: team coordination, productions, content, influencers, etc.
- Assisting in the continuous improvement of processes and organization across different teams.
- Proactive attitude to identify potential business opportunities, especially with daily managed clients.
- Excellent writing skills in Catalan and Spanish. High level of English proficiency.

**Valued as a plus**
- Basic experience in video editing and graphic design.
- Knowledge of SEO and SEM.
- Platforms like Google Analytics, Data Studio, Tag Manager, etc.
- Online marketing accreditations.

**What we offer**
- Permanent contract.
- #Hybrid model.
- Flexible schedule.
- Training plans in our extensive training platform.
- 22 working days of vacation, plus 2 long weekends of your choice, plus 3 days at Easter, plus 3 days at Christmas.
- Birthday off
- Joining a multinational company with high professional, economic and financial solvency that carries out novel, innovative and large-scale projects.

**ABOUT US**

McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is a leading global marketing solutions network with over 20,000 employees united across 100+ countries by a single vision: To help brands earn a meaningful role in people's lives. McCann Worldgroup was recognized by the Cannes Lions as the 2019 Network of the Year and by the Effies as the world's most creatively-effective marketing services company in 2018, 2019, and 2020. The network is comprised of McCann (advertising), MRM (data science/technology/relationship marketing), Momentum (sponsorship and total brand experience), McCann Health (professional/dtc health care communications), and CRAFT (production).
- The strength of our creative capability and innovative thinking has led to some of the world's most celebrated, effective, game-changing work for top brands. Maximizing that strength means bringing together an extensive mix of socially, culturally, and cognitively diverse talent - and creating conditions where they feel empowered to boldly share the fullest expression of their unique worldview. We fiercely believe in the power of creativity and innovation to positively influence society and inspire greater equity and inclusion within the communities we serve. So, every day we deliberately and intentionally choose to embody our global philosophy of Conscious Inclusion and, in turn, fuel our mission to help brands earn a meaningful role in people's lives.#LI-EP2